{"id":643,"date":"2026-06-16T17:34:45","date_gmt":"2026-06-16T14:34:45","guid":{"rendered":"https:\/\/aylarpatent.com\/blog\/?p=643"},"modified":"2026-06-17T15:00:46","modified_gmt":"2026-06-17T12:00:46","slug":"kozmetik-marka-tescili","status":"publish","type":"post","link":"https:\/\/aylarpatent.com\/blog\/kozmetik-marka-tescili\/","title":{"rendered":"Kozmetik Marka Tescili 2026 | 3., 5. ve 35. S\u0131n\u0131f Kapsaml\u0131 Rehber"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"643\" class=\"elementor elementor-643\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3fd285c e-flex e-con-boxed e-con e-parent\" data-id=\"3fd285c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8d87e54 elementor-widget elementor-widget-image\" data-id=\"8d87e54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"840\" height=\"473\" src=\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/kozmetik-marka-tescili-nasil-yapilir.webp\" class=\"attachment-large size-large wp-image-645\" alt=\"Kozmetik marka tescili ba\u015fvurusu yapan giri\u015fimci ve kozmetik \u00fcr\u00fcnleri, marka koruma s\u00fcrecini anlatan g\u00f6rsel\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-edfda20 e-flex e-con-boxed e-con e-parent\" data-id=\"edfda20\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-558296f elementor-widget elementor-widget-html\" data-id=\"558296f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!-- ============================================================\r\nAYLAR PATENT \u2014 KOZMET\u0130K MARKA TESC\u0130L\u0130 2026\r\nElementor \"HTML\" widget'\u0131na yap\u0131\u015ft\u0131r\u0131l\u0131r. (Article schema YOK \u2014 Yoast \u00fcretir.)\r\n\r\n\u00d6NER\u0130LEN BA\u015eLIK (H1 \u2192 Elementor ba\u015fl\u0131k \/ post title):\r\nKozmetik Marka Tescili 2026 | 3., 5. ve 35. S\u0131n\u0131f Kapsaml\u0131 Rehber\r\n\r\n\u00d6NER\u0130LEN META DESCRIPTION (Yoast, ~155 karakter):\r\nKozmetik marka tescili 2026: 3. s\u0131n\u0131f \u00fcretim, 35. s\u0131n\u0131f e-ticaret, 5. s\u0131n\u0131f ila\u00e7l\u0131 kozmetik, Yarg\u0131tay kararlar\u0131 ve 9.830 TL g\u00fcncel har\u00e7lar rehberi.\r\n============================================================ -->\r\n\r\n<!-- \u015eEMA: Yaln\u0131zca FAQPage + Speakable. Sorular sayfadaki FAQ ile birebir ayn\u0131. -->\r\n<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Kozmetik marka tescili i\u00e7in hangi s\u0131n\u0131flar gereklidir?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Kozmetik sekt\u00f6r\u00fcnde zorunlu olan iki s\u0131n\u0131f vard\u0131r: 3. s\u0131n\u0131f (parf\u00fcmeri, kozmetik \u00fcr\u00fcnleri, sabunlar, di\u015f bak\u0131m \u00fcr\u00fcnleri) ve 35. s\u0131n\u0131f (ma\u011fazac\u0131l\u0131k ve e-ticaret hizmetleri). \u00dcr\u00fcn\u00fcn\u00fcz ila\u00e7 i\u00e7eriyorsa 5. s\u0131n\u0131f, g\u00fczellik salonu i\u015fletiyorsan\u0131z 44. s\u0131n\u0131f, makyaj ara\u00e7lar\u0131 sat\u0131yorsan\u0131z 21. s\u0131n\u0131f da eklenmelidir.\"}},{\"@type\":\"Question\",\"name\":\"3. s\u0131n\u0131f ile 5. s\u0131n\u0131f kozmetik aras\u0131ndaki fark nedir?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"3. s\u0131n\u0131f; parf\u00fcm, cilt kremi, \u015fampuan, makyaj \u00fcr\u00fcnleri gibi s\u0131radan kozmetik ve ki\u015fisel bak\u0131m \u00fcr\u00fcnlerini kapsar. 5. s\u0131n\u0131f ise 'ila\u00e7 ihtiva eden kozmetikler' dahil farmas\u00f6tik ve t\u0131bbi \u00fcr\u00fcnleri kapsar. \u00dcr\u00fcn\u00fcn\u00fcz t\u0131bbi bir iddiada bulunuyor ya da re\u00e7ete gerektiriyorsa 5. s\u0131n\u0131fa girer. Yarg\u0131tay, bu iki s\u0131n\u0131f aras\u0131nda benzerlik ili\u015fkisi bulundu\u011funu kabul etti\u011finden ba\u015fvuru \u00f6ncesi her iki s\u0131n\u0131f\u0131n ara\u015ft\u0131r\u0131lmas\u0131 gerekir.\"}},{\"@type\":\"Question\",\"name\":\"Kozmetik markas\u0131 tescili 2026 y\u0131l\u0131nda ne kadar tutar?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"2026 y\u0131l\u0131nda T\u00dcRKPATENT'e \u00f6denen resmi har\u00e7lar \u015f\u00f6yledir: tek s\u0131n\u0131f (yaln\u0131zca 3. s\u0131n\u0131f) ba\u015fvurusu i\u00e7in toplam 9.830 TL, iki s\u0131n\u0131f (3. + 35. s\u0131n\u0131f) i\u00e7in 12.650 TL, \u00fc\u00e7 s\u0131n\u0131f (3. + 5. + 35. s\u0131n\u0131f) i\u00e7in 15.470 TL. Bu tutarlara dan\u0131\u015fmanl\u0131k ve vek\u00e2let \u00fccreti ayr\u0131ca eklenir.\"}},{\"@type\":\"Question\",\"name\":\"Trendyol veya Hepsiburada'da kozmetik sat\u0131yorum, hangi s\u0131n\u0131f gerekli?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"E-ticaret platformlar\u0131nda sat\u0131\u015f yap\u0131yorsan\u0131z 35. s\u0131n\u0131f tescili zorunludur. 35. s\u0131n\u0131f olmadan platform \u00fczerindeki kopyac\u0131 sat\u0131c\u0131lara kar\u015f\u0131 \u015fik\u00e2yet mekanizmalar\u0131 tam \u00e7al\u0131\u015fmaz. \u00dcr\u00fcn \u00fcretiyorsan\u0131z 3. s\u0131n\u0131f\u0131, pazaryerinde veya kendi sitenizde sat\u0131yorsan\u0131z 35. s\u0131n\u0131f\u0131 birlikte tescil ettirmeniz gerekir.\"}},{\"@type\":\"Question\",\"name\":\"G\u00fczellik salonu i\u00e7in hangi s\u0131n\u0131f tescil edilmeli?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"G\u00fczellik salonu, kuaf\u00f6r, cilt bak\u0131m merkezi, spa ve estetik klinikleri 44. s\u0131n\u0131fta tescil yapt\u0131rmal\u0131d\u0131r. Salonunuzda ayn\u0131 zamanda kendi markan\u0131zla \u00fcr\u00fcn sat\u0131yorsan\u0131z 3. s\u0131n\u0131f, e-ticaret yap\u0131yorsan\u0131z 35. s\u0131n\u0131f da gereklidir.\"}},{\"@type\":\"Question\",\"name\":\"Farkl\u0131 s\u0131n\u0131flardaki bir marka ba\u015fvuruma itiraz edebilir mi?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Evet. SMK m. 6\/1 uyar\u0131nca 'benzer mal veya hizmetler' kapsam\u0131nda farkl\u0131 s\u0131n\u0131flardaki markalar birbirini engelleyebilir. T\u00dcRKPATENT'in resmi benzerlik verisine g\u00f6re kozmetik \u00fcr\u00fcnleri (3. s\u0131n\u0131f) ile insan sa\u011fl\u0131\u011f\u0131 ila\u00e7lar\u0131 (5. s\u0131n\u0131f) benzer; kozmetik (3. s\u0131n\u0131f) ile makyaj f\u0131r\u00e7as\u0131 (21. s\u0131n\u0131f) y\u00fcksek d\u00fczeyde benzer kabul edilmektedir. Bu nedenle kozmetik ba\u015fvurular\u0131nda yaln\u0131zca 3. s\u0131n\u0131f de\u011fil, ili\u015fkili s\u0131n\u0131flar da ara\u015ft\u0131r\u0131lmal\u0131d\u0131r.\"}},{\"@type\":\"Question\",\"name\":\"Kozmetik markas\u0131 i\u00e7in uluslararas\u0131 tescil nas\u0131l yap\u0131l\u0131r?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"T\u00fcrkiye'deki marka tescilinin ard\u0131ndan Madrid Protokol\u00fc (WIPO) \u00fczerinden 130'dan fazla \u00fclkede tek ba\u015fvuruyla koruma talep edilebilir. AB pazar\u0131 i\u00e7in EUIPO \u00fczerinden EUTM ba\u015fvurusu da yap\u0131labilir. \u0130hracat yapan kozmetik firmalar\u0131 i\u00e7in uluslararas\u0131 tescil stratejik bir \u00f6ncelik olmal\u0131d\u0131r. Aylar Patent, T\u00dcRKPATENT Sicil No: 2890 ile uluslararas\u0131 ba\u015fvurular\u0131 y\u00fcr\u00fctmektedir.\"}}]}<\/script>\r\n\r\n<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"SpeakableSpecification\",\"cssSelector\":[\"#ai-ozet\",\"#dikkat\",\"#siniflar\",\"#benzer-sinif\"]}<\/script>\r\n\r\n<style>.hst26{font-family:\"Segoe UI\",Tahoma,Geneva,Verdana,sans-serif;color:#222;line-height:1.8;font-size:16px;width:100%;max-width:100%;background:#fff}.hst26 *{box-sizing:border-box}.hst26 h2{font-size:1.42rem;color:#1a3e69;font-weight:700;margin:2.2rem 0 1rem;padding-bottom:.4rem;border-bottom:2px solid #1a3e69}.hst26 h3{font-size:1.08rem;color:#1a3e69;font-weight:700;margin:1.5rem 0 .5rem}.hst26 p{margin-bottom:1rem}.hst26 ul,.hst26 ol{padding-left:1.5rem;margin-bottom:1rem}.hst26 li{margin-bottom:.45rem}.hst26 a{color:#1a3e69;text-decoration:underline}.hst26 strong{color:#1a3e69}.hst26 .ai-box{background:#eef2f8;padding:1.5rem 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.step-divider{margin-left:0}.hst26 .data-table th,.hst26 .data-table td{padding:.35rem .5rem;font-size:.78rem}.hst26 .author-table td:first-child{width:130px}}<\/style>\r\n\r\n<div class=\"hst26\">\r\n\r\n<!-- ============ AI \u00d6ZET KUTUSU ============ -->\r\n<div id=\"ai-ozet\" class=\"ai-box\">\r\n  <div class=\"ai-box-title\">\r\n    <svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#1a3e69\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><polyline points=\"12 6 12 12 16 14\"\/><\/svg>\r\nKozmetik Marka Tescili 2026\r\n  <\/div>\r\n  <p>Kozmetik markan\u0131z\u0131n ismini ve logosunu korumak i\u00e7in <a href=\"https:\/\/www.turkpatent.gov.tr\/\" target=\"_blank\" rel=\"noopener\">T\u00dcRKPATENT<\/a>'e <a href=\"https:\/\/aylarpatent.com\/\">marka tescili<\/a> ba\u015fvurusu yap\u0131l\u0131r. S\u00fcrecin en kritik ad\u0131m\u0131 do\u011fru s\u0131n\u0131f se\u00e7imidir; eksik s\u0131n\u0131f, ileride telafisi olmayan bir koruma a\u00e7\u0131\u011f\u0131 yarat\u0131r.<\/p>\r\n  <ul>\r\n    <li><strong>3. S\u0131n\u0131f (Zorunlu):<\/strong> Parf\u00fcm, kozmetik, sabun, di\u015f bak\u0131m\u0131 \u2014 \u00fcretimin temel kalkan\u0131<\/li>\r\n    <li><strong>35. S\u0131n\u0131f (Zorunlu):<\/strong> Ma\u011faza ve e-ticaret (Trendyol, Hepsiburada, kendi siteniz)<\/li>\r\n    <li><strong>5. S\u0131n\u0131f:<\/strong> \u0130la\u00e7 i\u00e7erikli \/ t\u0131bbi kozmetik \u00fcr\u00fcnleri<\/li>\r\n    <li><strong>44. S\u0131n\u0131f:<\/strong> G\u00fczellik salonu, kuaf\u00f6r, spa ve cilt bak\u0131m hizmetleri<\/li>\r\n    <li><strong>21. \/ 41. S\u0131n\u0131f:<\/strong> Makyaj ara\u00e7lar\u0131 \/ g\u00fczellik ve makyaj e\u011fitimi<\/li>\r\n    <li><strong>2026 Resmi Har\u00e7:<\/strong> Tek s\u0131n\u0131f <strong>9.830 TL<\/strong> | \u0130ki s\u0131n\u0131f (3. + 35.) <strong>12.650 TL<\/strong> | \u00dc\u00e7 s\u0131n\u0131f <strong>15.470 TL<\/strong><\/li>\r\n    <li><strong>Benzer s\u0131n\u0131f riski:<\/strong> Farkl\u0131 s\u0131n\u0131ftaki bir marka bile SMK m.6\/1 uyar\u0131nca ba\u015fvurunuza itiraz edebilir<\/li>\r\n  <\/ul>\r\n<\/div>\r\n\r\n<!-- ============ \u0130\u00c7\u0130NDEK\u0130LER ============ -->\r\n<details class=\"toc-wrap\" open>\r\n  <summary>\ud83d\udccb \u0130\u00e7indekiler<\/summary>\r\n  <ul class=\"toc-list\">\r\n    <li><a href=\"#dikkat\">1. Kozmetik Markas\u0131 Tescilinde Nelere Dikkat Edilmeli?<\/a><\/li>\r\n    <li><a href=\"#siniflar\">2. Kozmetik Sekt\u00f6r\u00fcnde Uygun Marka S\u0131n\u0131flar\u0131<\/a><\/li>\r\n    <li class=\"sub\"><a href=\"#sinif-3\">\u21b3 3. S\u0131n\u0131f \u2014 \u00dcretimin Temel Kalesi<\/a><\/li>\r\n    <li class=\"sub\"><a href=\"#sinif-35\">\u21b3 35. S\u0131n\u0131f \u2014 Ma\u011faza ve E-Ticaret Kalkan\u0131<\/a><\/li>\r\n    <li class=\"sub\"><a href=\"#sinif-5\">\u21b3 5. S\u0131n\u0131f \u2014 \u0130la\u00e7 \u0130\u00e7erikli Kozmetik<\/a><\/li>\r\n    <li class=\"sub\"><a href=\"#sinif-44\">\u21b3 44. S\u0131n\u0131f \u2014 G\u00fczellik Hizmetleri<\/a><\/li>\r\n    <li class=\"sub\"><a href=\"#sinif-21\">\u21b3 21. S\u0131n\u0131f \u2014 Makyaj Ara\u00e7lar\u0131<\/a><\/li>\r\n    <li class=\"sub\"><a href=\"#sinif-41\">\u21b3 41. S\u0131n\u0131f \u2014 G\u00fczellik E\u011fitimi<\/a><\/li>\r\n    <li><a href=\"#faaliyet\">3. Ba\u015fvurudan Sonra Faaliyete Ba\u015flanabilir mi?<\/a><\/li>\r\n    <li><a href=\"#ozet-tablo\">4. \u00d6zet: Marka S\u0131n\u0131f\u0131 Rehberi<\/a><\/li>\r\n    <li><a href=\"#benzer-sinif\">5. Benzer S\u0131n\u0131f Riski<\/a><\/li>\r\n    <li><a href=\"#yargitay\">6. Yarg\u0131tay Kararlar\u0131nda Kozmetik Sekt\u00f6r\u00fc<\/a><\/li>\r\n    <li><a href=\"#harclar\">7. 2026 G\u00fcncel Resmi Har\u00e7lar<\/a><\/li>\r\n    <li><a href=\"#sss\">8. S\u0131k\u00e7a Sorulan Sorular<\/a><\/li>\r\n    <li><a href=\"#sonuc\">9. Sonu\u00e7<\/a><\/li>\r\n  <\/ul>\r\n<\/details>\r\n\r\n<p>Kozmetik markas\u0131 tescili, isminizi ve logonuzu korumaya yarayan bir s\u00fcre\u00e7tir. Marka tescili i\u00e7in T\u00fcrk Patent ve Marka Kurumu'na ba\u015fvuru yap\u0131lmas\u0131 gerekir. Ba\u015fvuru \u00f6ncesinde ise markan\u0131n tescil i\u00e7in uygunlu\u011fu denetlenmeli ve s\u0131n\u0131f se\u00e7imi eksiksiz bir \u015fekilde yap\u0131lmal\u0131d\u0131r.<\/p>\r\n<p>Marka s\u0131n\u0131f\u0131, tescil ettirmek istedi\u011finiz markan\u0131n hangi \u00fcr\u00fcn veya hizmet sekt\u00f6rlerinde korunaca\u011f\u0131n\u0131 belirleyen sistemdir. Hatal\u0131 s\u0131n\u0131f se\u00e7imi koruman\u0131n ge\u00e7ersiz olmas\u0131na neden olur. Kozmetik sekt\u00f6r\u00fc i\u00e7in en \u00f6nemli marka s\u0131n\u0131flar\u0131 <strong>3. ve 35. s\u0131n\u0131flard\u0131r<\/strong>. Bu s\u0131n\u0131flar, rekabetin en y\u00fcksek oldu\u011fu ve 2026 y\u0131l\u0131nda T\u00fcrkiye'de en yo\u011fun ba\u015fvuru yap\u0131lan kategorilerin ba\u015f\u0131nda gelmektedir.<\/p>\r\n<p>Bu yaz\u0131da kozmetik sekt\u00f6r\u00fc i\u00e7in \u00f6nemli marka s\u0131n\u0131flar\u0131 ve ba\u015fvuru s\u00fcrecine ili\u015fkin detayl\u0131 bilgiler aktar\u0131lacakt\u0131r. Ba\u015fvuru s\u00fcrecinde hata yap\u0131lmamas\u0131 ve profesyonel destek i\u00e7in avukat ve marka vekili kadrosuyla kozmetik sekt\u00f6r\u00fcnde tecr\u00fcbe sahibi Aylar Patent ekibine ula\u015fabilirsiniz.<\/p>\r\n\r\n<h2 id=\"dikkat\">Kozmetik Markas\u0131 Tescilinde Nelere Dikkat Edilmesi Gerekir?<\/h2>\r\n<p>Kozmetik markas\u0131 tescilinde ilk ad\u0131m, se\u00e7ti\u011finiz isim veya logonun daha \u00f6nce tescil edilip edilmedi\u011finin ara\u015ft\u0131r\u0131lmas\u0131d\u0131r. Bu ara\u015ft\u0131rma yap\u0131lmadan ger\u00e7ekle\u015ftirilen ba\u015fvurular, ilan a\u015famas\u0131nda itirazla kar\u015f\u0131la\u015fma riskini \u00f6nemli \u00f6l\u00e7\u00fcde art\u0131r\u0131r.<\/p>\r\n<p>Marka ara\u015ft\u0131rmas\u0131 iki a\u015famadan olu\u015fur. Birinci a\u015fama T\u00dcRKPATENT veri taban\u0131nda ayn\u0131 veya benzer ibarelerin sorgulanmas\u0131d\u0131r. \u0130kinci ve daha kritik a\u015fama ise fonetik (i\u015fitsel) benzerlik analizidir: yaz\u0131l\u0131\u015f\u0131 farkl\u0131 ancak telaffuzu benzer markalar da itiraz gerek\u00e7esi olu\u015fturabilir. Bu nedenle ara\u015ft\u0131rman\u0131n yaln\u0131zca \u00fccretsiz sorgulama ara\u00e7lar\u0131yla s\u0131n\u0131rl\u0131 tutulmamas\u0131, bir avukat veya marka vekili taraf\u0131ndan profesyonel d\u00fczeyde y\u00fcr\u00fct\u00fclmesi gerekir. <a href=\"https:\/\/aylarpatent.com\/marka-sorgula.php\">Aylar Patent'in \u00fccretsiz marka sorgulama arac\u0131<\/a> ile markan\u0131z\u0131 sorgulayabilirsiniz.<\/p>\r\n<p>\u0130kinci kritik ad\u0131m s\u0131n\u0131f se\u00e7imidir. Kozmetik sekt\u00f6r\u00fcnde yaln\u0131zca 3. s\u0131n\u0131fta tescil yapt\u0131rmak \u00e7o\u011fu zaman yeterli de\u011fildir. Markan\u0131z\u0131n e-ticaret faaliyetlerini kapsayan 35. s\u0131n\u0131f, \u00fcr\u00fcn\u00fcn\u00fcz ila\u00e7 i\u00e7eriyorsa 5. s\u0131n\u0131f ve g\u00fczellik hizmetleri sunuyorsan\u0131z 44. s\u0131n\u0131f da ba\u015fvuruya dahil edilmelidir. Eksik s\u0131n\u0131f se\u00e7imi, ileride telafi edilemeyen bir koruma a\u00e7\u0131\u011f\u0131 yarat\u0131r.<\/p>\r\n\r\n<h2 id=\"siniflar\">Kozmetik Sekt\u00f6r\u00fcnde Uygun Marka S\u0131n\u0131flar\u0131 Nelerdir?<\/h2>\r\n\r\n<h3 id=\"sinif-3\">3. S\u0131n\u0131f: Kozmetik \u00dcretiminin Temel Kalesi<\/h3>\r\n<p>3. s\u0131n\u0131f, kozmetik sekt\u00f6r\u00fcn\u00fcn tart\u0131\u015fmas\u0131z birincil tescil s\u0131n\u0131f\u0131d\u0131r. Bu s\u0131n\u0131f \u00fcretim s\u0131n\u0131f\u0131d\u0131r. E\u011fer \u00fcretim yap\u0131p \u00fcr\u00fcn\u00fcn\u00fcze logo yap\u0131\u015ft\u0131racaksan\u0131z 3. s\u0131n\u0131f kesinlikle marka korumas\u0131na dahil edilmelidir.<\/p>\r\n<p>3. S\u0131n\u0131f parf\u00fcmeri, kozmetik \u00fcr\u00fcnleri, ki\u015fisel bak\u0131m maddeleri, sabunlar, di\u015f bak\u0131m \u00fcr\u00fcnleri ve temizlik-a\u011fartma maddelerini kapsar. Giyim sekt\u00f6r\u00fcnde 25. s\u0131n\u0131f ne ise, kozmetikte 3. s\u0131n\u0131f odur: her \u00fcretici i\u00e7in vazge\u00e7ilmezdir.<\/p>\r\n<p>3. s\u0131n\u0131f kapsam\u0131ndaki ba\u015fl\u0131ca \u00fcr\u00fcn gruplar\u0131 \u015funlard\u0131r:<\/p>\r\n<ul>\r\n  <li>Parf\u00fcm, kolonya, deodorant ve koku vericiler<\/li>\r\n  <li>Y\u00fcz kremi, nemlendirici, g\u00fcne\u015f kremi, serum ve cilt bak\u0131m \u00fcr\u00fcnleri<\/li>\r\n  <li>Makyaj \u00fcr\u00fcnleri: fond\u00f6ten, all\u0131k, far, ruj, maskara, oje<\/li>\r\n  <li>\u015eampuan, sa\u00e7 kremi, sa\u00e7 boyas\u0131, sa\u00e7 bak\u0131m \u00fcr\u00fcnleri<\/li>\r\n  <li>Sabun, du\u015f jeli, banyo k\u00f6p\u00fc\u011f\u00fc, el sabunu<\/li>\r\n  <li>Di\u015f macunu, a\u011f\u0131z suyu (t\u0131bbi olmayan), di\u015f beyazlatma \u00fcr\u00fcnleri<\/li>\r\n  <li>T\u0131ra\u015f k\u00f6p\u00fc\u011f\u00fc, t\u0131ra\u015f sonras\u0131 losyon<\/li>\r\n  <li>Bebek kozmetikleri (losyon, pudra, \u015fampuan)<\/li>\r\n<\/ul>\r\n<div class=\"warn-box\"><p>\u26a0\ufe0f 3. s\u0131n\u0131f, T\u00fcrkiye'de en fazla marka ba\u015fvurusu yap\u0131lan s\u0131n\u0131flar aras\u0131ndad\u0131r. Bu nedenle ba\u015fvuru \u00f6ncesi kapsaml\u0131 bir \u00f6n ara\u015ft\u0131rma mutlaka yap\u0131lmal\u0131d\u0131r. Fonetik (i\u015fitsel) benzerlikler de dahil olmak \u00fczere detayl\u0131 bir tarama, ba\u015fvurunun reddedilmesi riskini \u00f6nemli \u00f6l\u00e7\u00fcde azalt\u0131r.<\/p><\/div>\r\n\r\n<h3 id=\"sinif-35\">35. S\u0131n\u0131f: Ma\u011faza ve E-Ticaret i\u00e7in Zorunlu Kalkan<\/h3>\r\n<p>Kozmetik \u00fcr\u00fcnlerini kendi markas\u0131 alt\u0131nda ma\u011fazada satan, e-ticaret sitesi i\u015fleten ya da pazar yerlerinde (Trendyol, Hepsiburada, Amazon T\u00fcrkiye) sat\u0131\u015f yapan her i\u015fletme i\u00e7in 35. s\u0131n\u0131f tescili zorunludur. \u00dcr\u00fcn korumas\u0131 (3. s\u0131n\u0131f) ile sat\u0131\u015f faaliyeti korumas\u0131 (35. s\u0131n\u0131f) hukuken birbirinden ba\u011f\u0131ms\u0131z kategorilerdir. Detayl\u0131 bilgi i\u00e7in <a href=\"https:\/\/aylarpatent.com\/\">kozmetik marka tescili hizmetlerimizi<\/a> inceleyebilirsiniz.<\/p>\r\n<p>Kozmetik sekt\u00f6r\u00fcnde 35. s\u0131n\u0131f\u0131n \u00f6zellikle \u00f6nem kazand\u0131\u011f\u0131 durumlar:<\/p>\r\n<ul>\r\n  <li>\u00c7ok markal\u0131 kozmetik ma\u011fazas\u0131 veya outlet i\u015fletmek (\"mallar\u0131n bir araya getirilmesi\" hizmetleri)<\/li>\r\n  <li>Kendi web sitesi \u00fczerinden kozmetik sat\u0131\u015f\u0131 yapmak<\/li>\r\n  <li>Mobil uygulama veya abonelik kutusu modeliyle \u00fcr\u00fcn g\u00f6ndermek<\/li>\r\n  <li>Kozmetik dan\u0131\u015fmanl\u0131k hizmetleri ile birlikte \u00fcr\u00fcn sat\u0131\u015f\u0131 yapmak<\/li>\r\n<\/ul>\r\n<div class=\"highlight-box\"><p>\ud83d\udccc Yarg\u0131tay 11. HD kararlar\u0131nda 35. s\u0131n\u0131fta \"mallar\u0131n bir araya getirilmesi\" hizmetinin, ma\u011fazada sat\u0131\u015fa sunulan \u00fcr\u00fcnlerin s\u0131n\u0131f\u0131yla benzer kabul edildi\u011fi bir\u00e7ok karar mevcuttur. Bu nedenle hem 3. s\u0131n\u0131f \u00fcr\u00fcn tescili hem de 35. s\u0131n\u0131f ma\u011fazac\u0131l\u0131k tescili birlikte yap\u0131lmal\u0131d\u0131r.<\/p><\/div>\r\n\r\n<h3 id=\"sinif-5\">5. S\u0131n\u0131f: \u0130la\u00e7 \u0130\u00e7erikli Kozmetik \u2014 Kritik S\u0131n\u0131r<\/h3>\r\n<p>Kozmetik sekt\u00f6r\u00fcn\u00fcn en \u00e7ok yanl\u0131\u015f anla\u015f\u0131lan ayr\u0131m\u0131, 3. s\u0131n\u0131f ile 5. s\u0131n\u0131f aras\u0131ndaki s\u0131n\u0131rd\u0131r. Soru \u015fudur: \u00fcr\u00fcn\u00fcn\u00fcz kozmetik mi, yoksa t\u0131bbi\/eczac\u0131l\u0131k \u00fcr\u00fcn\u00fc m\u00fc?<\/p>\r\n<p>Pratikte bu ayr\u0131m \u015f\u00f6yle i\u015fler:<\/p>\r\n<ul>\r\n  <li>S\u0131radan cilt kremi, nemlendirici \u2192 3. s\u0131n\u0131f<\/li>\r\n  <li>Antibiyotiksiz hafif akne kremi (sadece ar\u0131nd\u0131r\u0131c\u0131\/bak\u0131m ama\u00e7l\u0131) \u2192 3. s\u0131n\u0131f<\/li>\r\n  <li>Antibiyotik veya steroid i\u00e7erikli krem, re\u00e7eteli \u00fcr\u00fcn \u2192 5. s\u0131n\u0131f<\/li>\r\n  <li>\"\u0130la\u00e7 ihtiva eden kozmetikler\" \u2192 5. s\u0131n\u0131f (ayr\u0131ca T\u00dcRKPATENT'te alt grup olarak tan\u0131ml\u0131d\u0131r)<\/li>\r\n  <li>G\u00fcne\u015f fakt\u00f6rl\u00fc nemlendirici \u2192 genellikle 3. s\u0131n\u0131f; t\u0131bbi iddia ta\u015f\u0131yorsa 5. s\u0131n\u0131f da eklenebilir<\/li>\r\n<\/ul>\r\n<div class=\"warn-box\"><p>\u26a0\ufe0f \u00dcr\u00fcn\u00fcn\u00fcz t\u0131bbi iddialarda bulunuyorsa (\"tedavi eder\", \"re\u00e7ete gerektirir\") 3. s\u0131n\u0131f tek ba\u015f\u0131na yeterli de\u011fildir. Yaln\u0131zca 3. s\u0131n\u0131fa yap\u0131lan bir ba\u015fvuru, 5. s\u0131n\u0131fta benzer i\u015faret ta\u015f\u0131yan rakiplerin itiraz\u0131yla reddedilebilir; \u00e7\u00fcnk\u00fc Yarg\u0131tay, kozmetik \u00fcr\u00fcnleri (3. s\u0131n\u0131f) ile ila\u00e7lar (5. s\u0131n\u0131f) aras\u0131ndaki benzerli\u011fi onaylamaktad\u0131r.<\/p><\/div>\r\n\r\n<h3 id=\"sinif-44\">44. S\u0131n\u0131f: G\u00fczellik Hizmetleri<\/h3>\r\n<p>44. S\u0131n\u0131f kozmetik sekt\u00f6r\u00fc ile do\u011frudan ili\u015fkili de\u011fildir. Yani kozmetik \u00fcr\u00fcn\u00fc \u00fcretimi ve sat\u0131\u015f\u0131 i\u00e7in zorunlu de\u011fildir. Ancak g\u00fczellik salonlar\u0131, kuaf\u00f6rler, cilt bak\u0131m merkezleri, spa ve estetik klinikleri i\u00e7in 44. s\u0131n\u0131f tescili \u015fartt\u0131r. Bu s\u0131n\u0131f; t\u0131bbi olmayan g\u00fczellik hizmetleri, cilt bak\u0131m\u0131 ve ki\u015fisel bak\u0131m hizmetlerini kapsar. Yaln\u0131zca \u00fcr\u00fcn sat\u0131\u015f\u0131 yapan bir firma i\u00e7in gerekmeyebilir; ancak hem \u00fcr\u00fcn hem hizmet sunan b\u00fct\u00fcnle\u015fik g\u00fczellik markalar\u0131 i\u00e7in 3. s\u0131n\u0131f ile birlikte 44. s\u0131n\u0131f da tescil edilmelidir.<\/p>\r\n\r\n<h3 id=\"sinif-21\">21. S\u0131n\u0131f: Makyaj Ara\u00e7lar\u0131 ve Kozmetik Aksesuarlar\u0131<\/h3>\r\n<p>Makyaj f\u0131r\u00e7alar\u0131, s\u00fcngerleri, oje kapat\u0131c\u0131lar, c\u0131mb\u0131zlar, el aynas\u0131 gibi kozmetik uygulama ara\u00e7lar\u0131n\u0131 \u00fcreten veya satan markalar i\u00e7in 21. s\u0131n\u0131f devreye girer. T\u00dcRKPATENT benzerlik kar\u015f\u0131la\u015ft\u0131rma verisine g\u00f6re kozmetik \u00fcr\u00fcnleri (3. s\u0131n\u0131f) ile makyaj f\u0131r\u00e7alar\u0131 (21. s\u0131n\u0131f) aras\u0131nda y\u00fcksek d\u00fczeyde benzerlik kabul edilmekte; bu nedenle g\u00fc\u00e7l\u00fc bir kozmetik markas\u0131n\u0131n rakip bir f\u0131r\u00e7a markas\u0131na itiraz etmesi m\u00fcmk\u00fcn olabilmektedir.<\/p>\r\n\r\n<h3 id=\"sinif-41\">41. S\u0131n\u0131f: G\u00fczellik ve Makyaj E\u011fitimi<\/h3>\r\n<p>Makyaj kursu, g\u00fczellik akademisi veya online kozmetik e\u011fitimi veren i\u015fletmeler i\u00e7in 41. s\u0131n\u0131f gerekmektedir. Sadece \u00fcr\u00fcn \u00fcreten ya da satan firmalar\u0131n \u00e7o\u011funlukla ihtiya\u00e7 duymad\u0131\u011f\u0131 bu s\u0131n\u0131f, marka stratejisi kapsam\u0131nda e\u011fitim kolu olan kozmetik markalar\u0131na \u00f6zg\u00fc bir tescildir.<\/p>\r\n\r\n<div class=\"cta-box\">\r\n  <p>Kozmetik markan\u0131z\u0131 do\u011fru s\u0131n\u0131flarla (3., 35. ve gerekirse 5.\/44. s\u0131n\u0131f) tescil ettirmek i\u00e7in Aylar Patent ekibiyle g\u00f6r\u00fc\u015f\u00fcn.<\/p>\r\n  <a href=\"tel:05417238552\" class=\"cta-main\">\ud83d\udcde 0541 723 85 52 \u2014 \u00dccretsiz De\u011ferlendirme<\/a>\r\n  <span class=\"cta-sub\">Kozmetik sekt\u00f6r\u00fcnde tecr\u00fcbeli avukat + marka vekili ekibi \u00b7 T\u00dcRKPATENT Sicil No: 2890<\/span>\r\n<\/div>\r\n\r\n<h2 id=\"faaliyet\">Kozmetik Markas\u0131 i\u00e7in Ba\u015fvurudan Sonra Hemen Faaliyete Ba\u015flayabilir miyim?<\/h2>\r\n<p>Marka tescil ba\u015fvurusu yap\u0131ld\u0131ktan sonra faaliyete ge\u00e7mek hukuken m\u00fcmk\u00fcnd\u00fcr; zira ba\u015fvuru tarihi, ileride tescil belgesi al\u0131nmas\u0131 durumunda koruma ba\u015flang\u0131\u00e7 tarihi olarak kabul edilir. Ancak pratikte iki \u00f6nemli engel \u00f6ne \u00e7\u0131kmaktad\u0131r.<\/p>\r\n\r\n<h3>Etiket Bas\u0131m Sorunu<\/h3>\r\n<p>Kozmetik sekt\u00f6r\u00fcnde marka tescili olmadan faaliyete ba\u015flaman\u0131n \u00f6n\u00fcndeki en somut engel etiket bas\u0131m\u0131d\u0131r. Etiket basan firmalar\u0131n \u00f6nemli bir k\u0131sm\u0131, marka tescil ba\u015fvuru belgesi veya tescil belgesi olmaks\u0131z\u0131n \u00fcr\u00fcne etiket basmamaktad\u0131r. Bu durum, tescil s\u00fcreci tamamlanmadan \u00fcretim plan\u0131 yapan firmalar\u0131 ciddi \u015fekilde sekteye u\u011fratabilir.<\/p>\r\n\r\n<h3>Benzer Marka Riski \u2014 En K\u00f6t\u00fc Senaryo<\/h3>\r\n<p>\u0130kinci ve \u00e7ok daha a\u011f\u0131r risk, markan\u0131za benzer bir markan\u0131n daha \u00f6nce tescil edilmi\u015f olmas\u0131d\u0131r. Ba\u015fvuru \u00f6ncesinde benzer markalar dikkatli bi\u00e7imde ara\u015ft\u0131r\u0131lmadan \u00fcretime ge\u00e7ilirse \u015fu senaryoyla kar\u015f\u0131la\u015f\u0131labilir:<\/p>\r\n<div class=\"senaryo-block\">\r\n  <strong>\ud83d\udccc Ger\u00e7ek bir risk senaryosu<\/strong>\r\n  Bir kozmetik firmas\u0131 \"DERMANOVA\" ismiyle \u00fcr\u00fcn \u00fcretiyor: etiket bast\u0131r\u0131yor, stok olu\u015fturuyor, sosyal medyada tan\u0131t\u0131m yap\u0131yor. Alt\u0131 ay sonra tam faaliyete ge\u00e7mek \u00fczereyken daha \u00f6nce tescil edilmi\u015f \"DERMAVONA\" markas\u0131 h\u00fck\u00fcms\u00fczl\u00fck ve tecav\u00fcz davas\u0131 a\u00e7\u0131yor. Hem tescil masraf\u0131 hem etiket masraf\u0131 hem de \u00fcr\u00fcn sto\u011fu heba oluyor; \u00fcstelik mahkeme masraflar\u0131 da cabas\u0131.\r\n<\/div>\r\n<p>Bu senaryo ger\u00e7ek\u00e7idir ve uygulamada s\u0131k kar\u015f\u0131la\u015f\u0131lmaktad\u0131r. Markan\u0131z\u0131 tescil ettirmi\u015f olsan\u0131z dahi, ba\u015fvurunuzdan \u00f6nce tescil edilmi\u015f benzer bir marka size kar\u015f\u0131 h\u00fck\u00fcms\u00fczl\u00fck davas\u0131 a\u00e7abilir. Bu nedenle ba\u015fvuru \u00f6ncesinde benzer markalar mutlaka bir uzman taraf\u0131ndan kapsaml\u0131 bi\u00e7imde incelenmeli ve irdelenmelidir.<\/p>\r\n\r\n<h3>Geriye D\u00f6n\u00fck S\u0131n\u0131f Eklemenin \u0130mk\u00e2ns\u0131zl\u0131\u011f\u0131<\/h3>\r\n<p>T\u00fcrk marka hukukunda mevcut bir tescile s\u0131n\u0131f eklemek m\u00fcmk\u00fcn de\u011fildir. Eksik s\u0131n\u0131f i\u00e7in yeniden ba\u015fvuru yap\u0131lmas\u0131 gerekir; bu da koruma tarihini de\u011fi\u015ftirir ve olas\u0131 itirazlara kar\u015f\u0131 maruziyeti art\u0131r\u0131r. Ba\u015fvuru a\u015famas\u0131nda kapsaml\u0131 bir s\u0131n\u0131f stratejisi belirlemek, ileride katlanarak b\u00fcy\u00fcyecek maliyetleri \u00f6nlemenin tek yoludur.<\/p>\r\n\r\n<h2 id=\"ozet-tablo\">\u00d6zet: Kozmetik Firmalar\u0131 i\u00e7in Marka S\u0131n\u0131f\u0131 Rehberi<\/h2>\r\n<table class=\"data-table\">\r\n  <thead><tr><th>S\u0131n\u0131f<\/th><th>Kapsam<\/th><th>Kimin i\u00e7in<\/th><th>\u00d6ncelik<\/th><\/tr><\/thead>\r\n  <tbody>\r\n    <tr><td><strong>3. S\u0131n\u0131f<\/strong><\/td><td>Kozmetik, parf\u00fcm, sabun, di\u015f bak\u0131m<\/td><td>T\u00fcm kozmetik \u00fcreticileri<\/td><td>\ud83d\udd34 Zorunlu<\/td><\/tr>\r\n    <tr><td><strong>35. S\u0131n\u0131f<\/strong><\/td><td>Kozmetik \u00fcr\u00fcnler perakende & e-ticaret<\/td><td>Ma\u011faza & online sat\u0131\u015f yapanlar<\/td><td>\ud83d\udd34 Zorunlu<\/td><\/tr>\r\n    <tr><td><strong>5. S\u0131n\u0131f<\/strong><\/td><td>\u0130la\u00e7 i\u00e7erikli kozmetik, t\u0131bbi \u00fcr\u00fcnler<\/td><td>Eczac\u0131l\u0131k \/ t\u0131bbi kozmetik \u00fcreticileri<\/td><td>\ud83d\udfe1 Duruma g\u00f6re<\/td><\/tr>\r\n    <tr><td><strong>44. S\u0131n\u0131f<\/strong><\/td><td>G\u00fczellik salonu, cilt bak\u0131m hizmetleri<\/td><td>Kuaf\u00f6r, spa, estetisyen<\/td><td>\ud83d\udfe1 Duruma g\u00f6re<\/td><\/tr>\r\n    <tr><td><strong>21. S\u0131n\u0131f<\/strong><\/td><td>Makyaj f\u0131r\u00e7as\u0131, uygulama aksesuarlar\u0131<\/td><td>Ara\u00e7\/gere\u00e7 \u00fcreten veya satanlar<\/td><td>\ud83d\udfe2 Gerekirse<\/td><\/tr>\r\n    <tr><td><strong>41. S\u0131n\u0131f<\/strong><\/td><td>G\u00fczellik e\u011fitimi, kurs hizmetleri<\/td><td>E\u011fitim veren kozmetik markas\u0131<\/td><td>\ud83d\udfe2 Gerekirse<\/td><\/tr>\r\n  <\/tbody>\r\n<\/table>\r\n\r\n<h2 id=\"benzer-sinif\">Benzer S\u0131n\u0131f Riski: Farkl\u0131 S\u0131n\u0131flardaki Markalar Sizi Durdurabilir<\/h2>\r\n<p>Marka tescilinde \u00f6nemli ama \u00e7o\u011funlukla g\u00f6z ard\u0131 edilen konu \u015fudur: bir marka, ba\u015fvurdu\u011funuz s\u0131n\u0131ftan farkl\u0131 bir s\u0131n\u0131fta tescilli olsa bile ba\u015fvurunuza itiraz edebilir. Bunun yasal dayana\u011f\u0131 SMK m. 6\/1'deki \"benzer mal veya hizmetler\" kriteridir.<\/p>\r\n<p>T\u00dcRKPATENT'in resmi Mal\/Hizmet Benzerlik Kar\u015f\u0131la\u015ft\u0131rma Arac\u0131'ndan derlenen kozmetik sekt\u00f6r\u00fcne \u00f6zg\u00fc benzerlik verileri a\u015fa\u011f\u0131daki tabloda yer almaktad\u0131r:<\/p>\r\n<table class=\"data-table\">\r\n  <thead><tr><th>Mal\/Hizmet 1<\/th><th>Mal\/Hizmet 2<\/th><th>Benzerlik D\u00fczeyi<\/th><th>Pratik Sonu\u00e7<\/th><\/tr><\/thead>\r\n  <tbody>\r\n    <tr><td>Kozmetik \u00fcr\u00fcnleri (3)<\/td><td>\u0130nsan sa\u011fl\u0131\u011f\u0131 i\u00e7in ila\u00e7lar (5)<\/td><td><strong>Benzer<\/strong><\/td><td>3. s\u0131n\u0131f ba\u015fvuruya 5. s\u0131n\u0131f markas\u0131yla itiraz m\u00fcmk\u00fcn<\/td><\/tr>\r\n    <tr><td>Kozmetik \u00fcr\u00fcnleri (3)<\/td><td>T\u0131bbi olmayan a\u011f\u0131z gargaralar\u0131 (3)<\/td><td><strong>Y\u00fcksek benzer<\/strong><\/td><td>Ayn\u0131 s\u0131n\u0131f \u2014 do\u011frudan iltibas riski en y\u00fcksek<\/td><\/tr>\r\n    <tr><td>Kozmetik \u00fcr\u00fcnleri (3)<\/td><td>Makyaj f\u0131r\u00e7as\u0131 (21)<\/td><td><strong>Y\u00fcksek benzer<\/strong><\/td><td>Farkl\u0131 s\u0131n\u0131f ama y\u00fcksek ili\u015fki \u2014 itiraz m\u00fcmk\u00fcn<\/td><\/tr>\r\n    <tr><td>Sabunlar (3)<\/td><td>Kozmetik \u00fcr\u00fcnleri (3)<\/td><td><strong>Benzer<\/strong><\/td><td>Ayn\u0131 s\u0131n\u0131f i\u00e7inde yak\u0131n gruplar<\/td><\/tr>\r\n    <tr><td>Kozmetik \u00fcr\u00fcnleri (3)<\/td><td>Di\u015f macunlar\u0131 (3)<\/td><td><strong>D\u00fc\u015f\u00fck benzer<\/strong><\/td><td>S\u0131n\u0131rl\u0131 risk \u2014 ancak i\u015faret \u00e7ok benzerse itiraz olabilir<\/td><\/tr>\r\n    <tr><td>Kozmetik \u00fcr\u00fcnleri (3)<\/td><td>Veteriner \/ t\u0131bbi diyetetik (5)<\/td><td>Benzemez<\/td><td>\u0130tiraz zemini yok<\/td><\/tr>\r\n  <\/tbody>\r\n<\/table>\r\n<p>Bu tablonun pratikte ne anlama geldi\u011fini somutla\u015ft\u0131ral\u0131m: 5. s\u0131n\u0131fta tescilli bir ila\u00e7 markas\u0131, benzer ibare ile 3. s\u0131n\u0131fta yap\u0131lan kozmetik marka tescili ba\u015fvurusuna itiraz edebilir. Ya da tam tersi \u2014 g\u00fc\u00e7l\u00fc bir parf\u00fcm veya cilt bak\u0131m\u0131 markas\u0131, 21. s\u0131n\u0131ftaki makyaj f\u0131r\u00e7as\u0131 ba\u015fvurusunu engelleyebilir. Bu nedenle <a href=\"https:\/\/aylarpatent.com\/blog\/marka-siniflari-sektorlere-gore-marka-kategorileri\/\">marka s\u0131n\u0131flar\u0131<\/a> ara\u015ft\u0131rmas\u0131 yaln\u0131zca 3. s\u0131n\u0131fla s\u0131n\u0131rl\u0131 tutulmamal\u0131; benzer kabul edilen t\u00fcm s\u0131n\u0131flar taranmal\u0131d\u0131r.<\/p>\r\n\r\n<h2 id=\"yargitay\">Yarg\u0131tay Kararlar\u0131nda Kozmetik Sekt\u00f6r\u00fc<\/h2>\r\n<p>Yarg\u0131tay 11. Hukuk Dairesi, marka uyu\u015fmazl\u0131klar\u0131nda kozmetik sekt\u00f6r\u00fcne \u00f6zg\u00fc bir\u00e7ok ilke benimsemi\u015ftir. A\u015fa\u011f\u0131daki kararlar, hukuki de\u011ferlendirme yap\u0131l\u0131rken s\u0131kl\u0131kla ba\u015fvurulan emsal niteli\u011findeki i\u00e7tihatlard\u0131r.<\/p>\r\n\r\n<h3>1. 3. S\u0131n\u0131f ile 5. S\u0131n\u0131f Aras\u0131ndaki Benzerlik<\/h3>\r\n<div class=\"senaryo-block\">\r\n  <strong>\ud83d\udccb Yarg\u0131tay 11. Hukuk Dairesi \u2014 2021\/6246 E., 2023\/736 K. (09.02.2023)<\/strong>\r\n  3. s\u0131n\u0131ftaki kozmetik \u00fcr\u00fcnleri ile 5. s\u0131n\u0131ftaki hijyen sa\u011flay\u0131c\u0131 \u00fcr\u00fcnler ve di\u015f hekimli\u011fi \u00fcr\u00fcnleri aras\u0131nda ili\u015fkilendirilebilecek d\u00fczeyde benzerlik oldu\u011fu, her iki s\u0131n\u0131f\u0131n kapsam\u0131ndaki mallar\u0131n ve 35. s\u0131n\u0131ftaki perakendecili\u011finin iltibas de\u011ferlendirmesinde birlikte g\u00f6zetilmesi gerekti\u011fi h\u00fckme ba\u011flanm\u0131\u015ft\u0131r.\r\n<\/div>\r\n<p>Bu karar, 3. ve 5. s\u0131n\u0131f tescillerini ayr\u0131 tutsan\u0131z da rakip bir markan\u0131n belirli ko\u015fullarda itiraz hakk\u0131n\u0131 kullanabilece\u011fini a\u00e7\u0131k\u00e7a ortaya koymaktad\u0131r. Kozmetik markalar\u0131n\u0131n \u00f6zellikle di\u015f bak\u0131m ve hijyen \u00fcr\u00fcnleri s\u00f6z konusu oldu\u011funda 5. s\u0131n\u0131ftaki benzer ibareleri de ara\u015ft\u0131rmak zorunludur.<\/p>\r\n\r\n<h3>2. Tan\u0131nm\u0131\u015f Kozmetik Markas\u0131 ve 3. S\u0131n\u0131fta \u0130ltibas<\/h3>\r\n<div class=\"senaryo-block\">\r\n  <strong>\ud83d\udccb Yarg\u0131tay 11. Hukuk Dairesi \u2014 2023\/6157 E., 2024\/7765 K. (06.11.2024)<\/strong>\r\n  Davac\u0131ya ait tan\u0131nm\u0131\u015f bir marka, 3. s\u0131n\u0131fta kozmetik \u00fcr\u00fcnleri i\u00e7in tescil edilmek istenen ba\u015fvuruya itiraz etmi\u015f; Yarg\u0131tay, dava konusu ba\u015fvurunun davac\u0131n\u0131n itiraz markas\u0131n\u0131n tan\u0131nm\u0131\u015f bulundu\u011fu 3. s\u0131n\u0131f kozmetik \u00fcr\u00fcnleri bak\u0131m\u0131ndan tescil edilmek istenmesinin iltibas\u0131 art\u0131ran bir unsur oldu\u011funu ve markalar aras\u0131nda kar\u0131\u015ft\u0131r\u0131lma tehlikesi bulundu\u011funu onaylam\u0131\u015ft\u0131r.\r\n<\/div>\r\n<p>Bu karar, kozmetik sekt\u00f6r\u00fcnde tan\u0131nm\u0131\u015f marka sahibinin koruma kalkan\u0131n\u0131n daha geni\u015f oldu\u011funu g\u00f6stermektedir. Mevcut bir kozmetik markas\u0131na fonetik a\u00e7\u0131dan benzer yeni bir marka olu\u015fturuluyorsa, o markan\u0131n sekt\u00f6rdeki tan\u0131nm\u0131\u015fl\u0131k d\u00fczeyi mutlaka de\u011ferlendirilmelidir.<\/p>\r\n\r\n<h3>3. NIVEA Karar\u0131: 3. ve 5. S\u0131n\u0131f Mallar\u0131n Yak\u0131nl\u0131\u011f\u0131<\/h3>\r\n<div class=\"senaryo-block\">\r\n  <strong>\ud83d\udccb Yarg\u0131tay 11. Hukuk Dairesi \u2014 2022\/5834 E., 2024\/1960 K. (11.03.2024)<\/strong>\r\n  NIVEA ibaresiyle fonetik benzerlik ta\u015f\u0131yan bir ba\u015fvuruda Yarg\u0131tay, 5. s\u0131n\u0131ftaki 'ila\u00e7 ihtiva eden kozmetikler' kaleminin davac\u0131 markas\u0131n\u0131n tescilli bulundu\u011fu 3. ve 5. s\u0131n\u0131f mallarla ayn\u0131\/benzer oldu\u011funa h\u00fckmetmi\u015f; ba\u015fvurunun ortalama t\u00fcketiciler nezdinde davac\u0131 markas\u0131n\u0131 \u00e7a\u011fr\u0131\u015ft\u0131rma ihtimalinin y\u00fcksek oldu\u011funu, i\u015fitsel ve kavramsal a\u00e7\u0131dan da iltibas tehlikesi bulundu\u011funu onaylam\u0131\u015ft\u0131r.\r\n<\/div>\r\n<p>Bu karar \u00fc\u00e7 \u00f6nemli ilkeyi peki\u015ftirmektedir: (i) g\u00fc\u00e7l\u00fc kozmetik markalar\u0131 hem 3. hem 5. s\u0131n\u0131fta itiraz zemini do\u011furabilir, (ii) \"ila\u00e7 ihtiva eden kozmetikler\" alt grubu kritik bir ge\u00e7i\u015f noktas\u0131d\u0131r, (iii) ortalama t\u00fcketici alg\u0131s\u0131 iltibas de\u011ferlendirmesinde belirleyicidir.<\/p>\r\n\r\n<h3>4. 3. S\u0131n\u0131f Ki\u015fisel Bak\u0131m \u00dcr\u00fcnleri ve Tan\u0131mlay\u0131c\u0131l\u0131k<\/h3>\r\n<div class=\"senaryo-block\">\r\n  <strong>\ud83d\udccb Yarg\u0131tay 11. Hukuk Dairesi \u2014 2015\/8484 E., 2016\/3268 K. (23.03.2016)<\/strong>\r\n  Davac\u0131n\u0131n 3. s\u0131n\u0131ftaki ki\u015fisel bak\u0131m \u00fcr\u00fcnleri, kozmetik ve cilt kremleri bak\u0131m\u0131ndan tan\u0131nm\u0131\u015fl\u0131k kazanm\u0131\u015f markas\u0131 de\u011ferlendirilmi\u015f; ancak ayn\u0131 ibarenin belirli \u00fcr\u00fcnler i\u00e7in tan\u0131mlay\u0131c\u0131 nitelik ta\u015f\u0131d\u0131\u011f\u0131 durumlarda iltibas tehlikesinin olu\u015fmayaca\u011f\u0131 benimsenmi\u015ftir.\r\n<\/div>\r\n<p>Bu karar, kozmetik sekt\u00f6r\u00fcndeki ba\u015fvurularda markan\u0131n ay\u0131rt edicilik seviyesinin kritik oldu\u011funu g\u00f6stermektedir. Tan\u0131mlay\u0131c\u0131 ya da jenerik nitelikte ibareler i\u00e7eren markalar, daha g\u00fc\u00e7l\u00fc rakip markalara kar\u015f\u0131 daha savunmas\u0131z konumdad\u0131r.<\/p>\r\n\r\n<h3>5. 35. S\u0131n\u0131f Ma\u011fazac\u0131l\u0131k ve Kozmetik \u00dcr\u00fcnleri Aras\u0131ndaki Ba\u011flant\u0131<\/h3>\r\n<div class=\"senaryo-block\">\r\n  <strong>\ud83d\udccb Yarg\u0131tay 11. Hukuk Dairesi \u2014 2017\/3924 E., 2019\/1092 K. (13.02.2019)<\/strong>\r\n  35. s\u0131n\u0131fta kozmetik \u00fcr\u00fcnleri perakendecili\u011fi hizmetinin, 3. s\u0131n\u0131ftaki \u00fcr\u00fcnlerle ili\u015fkilendirilebilir d\u00fczeyde benzer oldu\u011fu; dava konusu markay\u0131 g\u00f6ren t\u00fcketicilerin davac\u0131n\u0131n markas\u0131n\u0131 \u00e7a\u011fr\u0131\u015ft\u0131rma olas\u0131l\u0131\u011f\u0131n\u0131n y\u00fcksek oldu\u011fu ve her iki s\u0131n\u0131f bak\u0131m\u0131ndan iltibas tehlikesinin bulundu\u011fu onaylanm\u0131\u015ft\u0131r.\r\n<\/div>\r\n<p>Bu karar, kozmetik sekt\u00f6r\u00fcnde 3. s\u0131n\u0131f ile 35. s\u0131n\u0131f\u0131n pratikte birbirini tamamlayan bir koruma \u00e7ifti olu\u015fturdu\u011funu Yarg\u0131tay i\u00e7tihad\u0131yla da teyit etmektedir. Sadece birini tescil ettirmek, markan\u0131z\u0131n \u00f6nemli bir kesimini korumas\u0131z b\u0131rak\u0131r.<\/p>\r\n\r\n<h2 id=\"harclar\">2026 G\u00fcncel Resmi Har\u00e7lar<\/h2>\r\n<p>Kozmetik marka tescilinde T\u00dcRKPATENT'e \u00f6denen resmi har\u00e7lar 2026 y\u0131l\u0131 itibar\u0131yla a\u015fa\u011f\u0131daki gibidir. Bu tutarlara dan\u0131\u015fmanl\u0131k ve vek\u00e2let \u00fccretleri ayr\u0131ca eklenir.<\/p>\r\n<table class=\"data-table\">\r\n  <thead><tr><th>\u0130\u015flem<\/th><th>2025<\/th><th>2026<\/th><\/tr><\/thead>\r\n  <tbody>\r\n    <tr><td>Tek s\u0131n\u0131f ba\u015fvuru harc\u0131<\/td><td>2.350 TL<\/td><td><strong>2.820 TL<\/strong><\/td><\/tr>\r\n    <tr><td>Tescil belgesi harc\u0131 (10 y\u0131l)<\/td><td>5.790 TL<\/td><td><strong>7.010 TL<\/strong><\/td><\/tr>\r\n    <tr class=\"total-row\"><td>Tek s\u0131n\u0131f toplam (yaln\u0131zca 3. s\u0131n\u0131f)<\/td><td>8.140 TL<\/td><td><strong>9.830 TL<\/strong><\/td><\/tr>\r\n    <tr class=\"total-row\"><td>\u0130ki s\u0131n\u0131f toplam (3. + 35. s\u0131n\u0131f)<\/td><td>\u2014<\/td><td><strong>12.650 TL<\/strong><\/td><\/tr>\r\n    <tr><td>\u00dc\u00e7 s\u0131n\u0131f toplam (3. + 5. + 35. s\u0131n\u0131f)<\/td><td>\u2014<\/td><td><strong>15.470 TL<\/strong><\/td><\/tr>\r\n    <tr><td>Yenileme harc\u0131 (2 s\u0131n\u0131fa kadar)<\/td><td>7.210 TL<\/td><td><strong>8.730 TL<\/strong><\/td><\/tr>\r\n  <\/tbody>\r\n<\/table>\r\n<p style=\"font-size:.83rem;color:#555\">Kaynak: <a href=\"https:\/\/www.turkpatent.gov.tr\/marka-islem-ucretleri\" target=\"_blank\" rel=\"noopener\">T\u00dcRKPATENT 2026 Resmi Marka \u0130\u015flem \u00dccretleri<\/a>. Dan\u0131\u015fmanl\u0131k ve vek\u00e2let \u00fccretleri bu tutarlara ayr\u0131ca eklenir.<\/p>\r\n\r\n<!-- ============ SSS \u2014 sorular FAQPage schema ile B\u0130REB\u0130R ayn\u0131 ============ -->\r\n<h2 id=\"sss\">S\u0131k\u00e7a Sorulan Sorular<\/h2>\r\n\r\n<details class=\"faq-item\">\r\n  <summary>Kozmetik marka tescili i\u00e7in hangi s\u0131n\u0131flar gereklidir?<\/summary>\r\n  <div class=\"faq-a\">Kozmetik sekt\u00f6r\u00fcnde zorunlu olan iki s\u0131n\u0131f vard\u0131r: 3. s\u0131n\u0131f (parf\u00fcmeri, kozmetik \u00fcr\u00fcnleri, sabunlar, di\u015f bak\u0131m \u00fcr\u00fcnleri) ve 35. s\u0131n\u0131f (ma\u011fazac\u0131l\u0131k ve e-ticaret hizmetleri). \u00dcr\u00fcn\u00fcn\u00fcz ila\u00e7 i\u00e7eriyorsa 5. s\u0131n\u0131f, g\u00fczellik salonu i\u015fletiyorsan\u0131z 44. s\u0131n\u0131f, makyaj ara\u00e7lar\u0131 sat\u0131yorsan\u0131z 21. s\u0131n\u0131f da eklenmelidir.<\/div>\r\n<\/details>\r\n\r\n<details class=\"faq-item\">\r\n  <summary>3. s\u0131n\u0131f ile 5. s\u0131n\u0131f kozmetik aras\u0131ndaki fark nedir?<\/summary>\r\n  <div class=\"faq-a\">3. s\u0131n\u0131f; parf\u00fcm, cilt kremi, \u015fampuan, makyaj \u00fcr\u00fcnleri gibi s\u0131radan kozmetik ve ki\u015fisel bak\u0131m \u00fcr\u00fcnlerini kapsar. 5. s\u0131n\u0131f ise 'ila\u00e7 ihtiva eden kozmetikler' dahil farmas\u00f6tik ve t\u0131bbi \u00fcr\u00fcnleri kapsar. \u00dcr\u00fcn\u00fcn\u00fcz t\u0131bbi bir iddiada bulunuyor ya da re\u00e7ete gerektiriyorsa 5. s\u0131n\u0131fa girer. Yarg\u0131tay, bu iki s\u0131n\u0131f aras\u0131nda benzerlik ili\u015fkisi bulundu\u011funu kabul etti\u011finden ba\u015fvuru \u00f6ncesi her iki s\u0131n\u0131f\u0131n ara\u015ft\u0131r\u0131lmas\u0131 gerekir.<\/div>\r\n<\/details>\r\n\r\n<details class=\"faq-item\">\r\n  <summary>Kozmetik markas\u0131 tescili 2026 y\u0131l\u0131nda ne kadar tutar?<\/summary>\r\n  <div class=\"faq-a\">2026 y\u0131l\u0131nda T\u00dcRKPATENT'e \u00f6denen resmi har\u00e7lar \u015f\u00f6yledir: tek s\u0131n\u0131f (yaln\u0131zca 3. s\u0131n\u0131f) ba\u015fvurusu i\u00e7in toplam 9.830 TL, iki s\u0131n\u0131f (3. + 35. s\u0131n\u0131f) i\u00e7in 12.650 TL, \u00fc\u00e7 s\u0131n\u0131f (3. + 5. + 35. s\u0131n\u0131f) i\u00e7in 15.470 TL. Bu tutarlara dan\u0131\u015fmanl\u0131k ve vek\u00e2let \u00fccreti ayr\u0131ca eklenir.<\/div>\r\n<\/details>\r\n\r\n<details class=\"faq-item\">\r\n  <summary>Trendyol veya Hepsiburada'da kozmetik sat\u0131yorum, hangi s\u0131n\u0131f gerekli?<\/summary>\r\n  <div class=\"faq-a\">E-ticaret platformlar\u0131nda sat\u0131\u015f yap\u0131yorsan\u0131z 35. s\u0131n\u0131f tescili zorunludur. 35. s\u0131n\u0131f olmadan platform \u00fczerindeki kopyac\u0131 sat\u0131c\u0131lara kar\u015f\u0131 \u015fik\u00e2yet mekanizmalar\u0131 tam \u00e7al\u0131\u015fmaz. \u00dcr\u00fcn \u00fcretiyorsan\u0131z 3. s\u0131n\u0131f\u0131, pazaryerinde veya kendi sitenizde sat\u0131yorsan\u0131z 35. s\u0131n\u0131f\u0131 birlikte tescil ettirmeniz gerekir.<\/div>\r\n<\/details>\r\n\r\n<details class=\"faq-item\">\r\n  <summary>G\u00fczellik salonu i\u00e7in hangi s\u0131n\u0131f tescil edilmeli?<\/summary>\r\n  <div class=\"faq-a\">G\u00fczellik salonu, kuaf\u00f6r, cilt bak\u0131m merkezi, spa ve estetik klinikleri 44. s\u0131n\u0131fta tescil yapt\u0131rmal\u0131d\u0131r. Salonunuzda ayn\u0131 zamanda kendi markan\u0131zla \u00fcr\u00fcn sat\u0131yorsan\u0131z 3. s\u0131n\u0131f, e-ticaret yap\u0131yorsan\u0131z 35. s\u0131n\u0131f da gereklidir.<\/div>\r\n<\/details>\r\n\r\n<details class=\"faq-item\">\r\n  <summary>Farkl\u0131 s\u0131n\u0131flardaki bir marka ba\u015fvuruma itiraz edebilir mi?<\/summary>\r\n  <div class=\"faq-a\">Evet. SMK m. 6\/1 uyar\u0131nca 'benzer mal veya hizmetler' kapsam\u0131nda farkl\u0131 s\u0131n\u0131flardaki markalar birbirini engelleyebilir. T\u00dcRKPATENT'in resmi benzerlik verisine g\u00f6re kozmetik \u00fcr\u00fcnleri (3. s\u0131n\u0131f) ile insan sa\u011fl\u0131\u011f\u0131 ila\u00e7lar\u0131 (5. s\u0131n\u0131f) benzer; kozmetik (3. s\u0131n\u0131f) ile makyaj f\u0131r\u00e7as\u0131 (21. s\u0131n\u0131f) y\u00fcksek d\u00fczeyde benzer kabul edilmektedir. Bu nedenle kozmetik ba\u015fvurular\u0131nda yaln\u0131zca 3. s\u0131n\u0131f de\u011fil, ili\u015fkili s\u0131n\u0131flar da ara\u015ft\u0131r\u0131lmal\u0131d\u0131r.<\/div>\r\n<\/details>\r\n\r\n<details class=\"faq-item\">\r\n  <summary>Kozmetik markas\u0131 i\u00e7in uluslararas\u0131 tescil nas\u0131l yap\u0131l\u0131r?<\/summary>\r\n  <div class=\"faq-a\">T\u00fcrkiye'deki marka tescilinin ard\u0131ndan Madrid Protokol\u00fc (WIPO) \u00fczerinden 130'dan fazla \u00fclkede tek ba\u015fvuruyla koruma talep edilebilir. AB pazar\u0131 i\u00e7in EUIPO \u00fczerinden EUTM ba\u015fvurusu da yap\u0131labilir. \u0130hracat yapan kozmetik firmalar\u0131 i\u00e7in uluslararas\u0131 tescil stratejik bir \u00f6ncelik olmal\u0131d\u0131r. Aylar Patent, T\u00dcRKPATENT Sicil No: 2890 ile uluslararas\u0131 ba\u015fvurular\u0131 y\u00fcr\u00fctmektedir.<\/div>\r\n<\/details>\r\n\r\n<h2 id=\"sonuc\">Sonu\u00e7<\/h2>\r\n<p>Kozmetik sekt\u00f6r\u00fcnde marka tescili, do\u011fru s\u0131n\u0131f se\u00e7iminin \u00f6tesinde bir strateji meselesidir. 3. s\u0131n\u0131f \u00fcretim kalkan\u0131n\u0131 olu\u015ftururken 35. s\u0131n\u0131f da\u011f\u0131t\u0131m ve sat\u0131\u015f kanallar\u0131n\u0131 koruyan ikinci bir kalkan i\u015flevi g\u00f6r\u00fcr. Bu iki s\u0131n\u0131f birbirini tamamlar; birinin eksikli\u011fi di\u011ferinin varl\u0131\u011f\u0131n\u0131 i\u015flevsiz k\u0131labilir.<\/p>\r\n<p>Daha da kritik olan husus, 5. ve 21. s\u0131n\u0131flardaki benzer markalar\u0131n yaratt\u0131\u011f\u0131 itiraz riskidir. Yarg\u0131tay i\u00e7tihad\u0131, kozmetik sekt\u00f6r\u00fcnde farkl\u0131 s\u0131n\u0131flardaki \u00fcr\u00fcnler aras\u0131ndaki benzerli\u011fi tutarl\u0131 bi\u00e7imde kabul etmektedir. Bu nedenle bir kozmetik markas\u0131 i\u00e7in yap\u0131lacak \u00f6n ara\u015ft\u0131rma, yaln\u0131zca 3. s\u0131n\u0131fla s\u0131n\u0131rl\u0131 tutulmamal\u0131; ili\u015fkili t\u00fcm s\u0131n\u0131flar sistematik olarak taranmal\u0131d\u0131r.<\/p>\r\n<p>Uzman bir avukat ve marka vekili e\u015fli\u011finde y\u00fcr\u00fct\u00fclecek kapsaml\u0131 s\u0131n\u0131f analizi ve <a href=\"https:\/\/aylarpatent.com\/marka-sorgula.php\">\u00f6n ara\u015ft\u0131rma<\/a>, kozmetik markas\u0131n\u0131n hem T\u00dcRKPATENT nezdinde hem de piyasada g\u00fc\u00e7l\u00fc bir konumda tescil edilmesini sa\u011flayacakt\u0131r. Aylar Patent olarak tekstil, g\u0131da ve <a href=\"https:\/\/aylarpatent.com\/\">kozmetik marka tescili<\/a> ba\u015fta olmak \u00fczere t\u00fcm sekt\u00f6rlerde hizmet vermekteyiz.<\/p>\r\n\r\n<!-- ============ YAZAR KUTUSU \u2014 SAB\u0130T (Aylar Patent) ============ -->\r\n<div class=\"author-box\">\r\n  <div class=\"author-icon\">\r\n    <svg viewBox=\"0 0 24 24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M12 12c2.7 0 4.8-2.1 4.8-4.8S14.7 2.4 12 2.4 7.2 4.5 7.2 7.2 9.3 12 12 12zm0 2.4c-3.2 0-9.6 1.6-9.6 4.8v2.4h19.2v-2.4c0-3.2-6.4-4.8-9.6-4.8z\"\/><\/svg>\r\n  <\/div>\r\n  <div class=\"author-info\">\r\n    <h4>Marka Vekili ve Avukat Atakan AYLAR<\/h4>\r\n    <table class=\"author-table\">\r\n      <tr>\r\n        <td>\u2705 Avukat Marka Vekili<\/td>\r\n        <td>Av. Atakan AYLAR<br>Marka Vekilli\u011fi Sicil No: 2890<br>Avukatl\u0131k Sicil No: 40239 Ankara Barosu<\/td>\r\n      <\/tr>\r\n      <tr>\r\n        <td>\u2705 \u0130leti\u015fim<\/td>\r\n        <td><a href=\"tel:05417238552\">0541 723 85 52<\/a><\/td>\r\n      <\/tr>\r\n      <tr>\r\n        <td>\u2705 Mail<\/td>\r\n        <td><a href=\"mailto:bilgi@aylarpatent.com\">bilgi@aylarpatent.com<\/a><\/td>\r\n      <\/tr>\r\n    <\/table>\r\n  <\/div>\r\n<\/div>\r\n\r\n<\/div>\r\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Kozmetik Marka Tescili 2026 Kozmetik markan\u0131z\u0131n ismini ve logosunu korumak i\u00e7in T\u00dcRKPATENT&#8216;e marka tescili ba\u015fvurusu yap\u0131l\u0131r. S\u00fcrecin en kritik ad\u0131m\u0131 do\u011fru s\u0131n\u0131f se\u00e7imidir; eksik s\u0131n\u0131f, ileride telafisi olmayan bir koruma a\u00e7\u0131\u011f\u0131 yarat\u0131r. 3. S\u0131n\u0131f (Zorunlu): Parf\u00fcm, kozmetik, sabun, di\u015f bak\u0131m\u0131 \u2014 \u00fcretimin temel kalkan\u0131 35. S\u0131n\u0131f (Zorunlu): Ma\u011faza ve e-ticaret (Trendyol, Hepsiburada, kendi siteniz) 5. &hellip; <a href=\"https:\/\/aylarpatent.com\/blog\/kozmetik-marka-tescili\/\" class=\"more-link\">Okumaya devam et<span class=\"screen-reader-text\"> &#8220;Kozmetik Marka Tescili 2026 | 3., 5. ve 35. S\u0131n\u0131f Kapsaml\u0131 Rehber&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-643","post","type-post","status-publish","format-standard","hentry","category-genel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kozmetik Marka Tescili 2026 | 3., 5. ve 35. S\u0131n\u0131f Kapsaml\u0131 Rehber - Aylar Patent<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aylarpatent.com\/blog\/kozmetik-marka-tescili\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kozmetik Marka Tescili 2026 | 3., 5. ve 35. S\u0131n\u0131f Kapsaml\u0131 Rehber - Aylar Patent\" \/>\n<meta property=\"og:description\" content=\"Kozmetik Marka Tescili 2026 Kozmetik markan\u0131z\u0131n ismini ve logosunu korumak i\u00e7in T\u00dcRKPATENT&#8216;e marka tescili ba\u015fvurusu yap\u0131l\u0131r. S\u00fcrecin en kritik ad\u0131m\u0131 do\u011fru s\u0131n\u0131f se\u00e7imidir; eksik s\u0131n\u0131f, ileride telafisi olmayan bir koruma a\u00e7\u0131\u011f\u0131 yarat\u0131r. 3. S\u0131n\u0131f (Zorunlu): Parf\u00fcm, kozmetik, sabun, di\u015f bak\u0131m\u0131 \u2014 \u00fcretimin temel kalkan\u0131 35. S\u0131n\u0131f (Zorunlu): Ma\u011faza ve e-ticaret (Trendyol, Hepsiburada, kendi siteniz) 5. &hellip; Okumaya devam et &quot;Kozmetik Marka Tescili 2026 | 3., 5. ve 35. 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