{"id":766,"date":"2026-06-22T20:16:54","date_gmt":"2026-06-22T17:16:54","guid":{"rendered":"https:\/\/aylarpatent.com\/blog\/?p=766"},"modified":"2026-06-22T20:16:54","modified_gmt":"2026-06-22T17:16:54","slug":"smk-5-1-c-maddesi-marka-reddi","status":"publish","type":"post","link":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/","title":{"rendered":"SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131"},"content":{"rendered":"<p><!-- ============================================================ \ud83d\udccc \u00d6NER\u0130LEN BA\u015eLIK (H1 \u2014 Sayfaya Manuel Eklenecek): SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131 \ud83d\udccc \u00d6NER\u0130LEN META DESCRIPTION (158 karakter): SMK 5\/1-\u00e7 maddesi marka reddi nedenleri, T\u00dcRKPATENT'in kat\u0131 yorumuna kar\u015f\u0131 Yarg\u0131tay'\u0131n 5 ger\u00e7ek karar\u0131 ve itiraz yollar\u0131 rehberi. ============================================================ --><\/p>\n<p><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"Article\",\"headline\":\"SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131\",\"description\":\"SMK m.5\/1-\u00e7 uyar\u0131nca verilen marka ret kararlar\u0131n\u0131n nedenleri, Yarg\u0131tay'\u0131n 5 ger\u00e7ek kararla olu\u015fturdu\u011fu d\u00fczeltici i\u00e7tihat ve itiraz yollar\u0131 rehberi.\",\"image\":\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi.webp\",\"datePublished\":\"2026-01-01\",\"dateModified\":\"2026-03-30\",\"author\":{\"@type\":\"Person\",\"name\":\"Av. Atakan AYLAR\",\"jobTitle\":\"Avukat ve Marka Vekili\",\"url\":\"https:\/\/aylarpatent.com\",\"knowsAbout\":[\"Marka Hukuku\",\"S\u0131nai M\u00fclkiyet Kanunu\",\"T\u00dcRKPATENT \u0130tiraz S\u00fcre\u00e7leri\",\"Fikri ve S\u0131nai Haklar Hukuku\"],\"hasCredential\":[{\"@type\":\"EducationalOccupationalCredential\",\"credentialCategory\":\"Ankara Barosu Avukatl\u0131k Sicil No: 40239\"},{\"@type\":\"EducationalOccupationalCredential\",\"credentialCategory\":\"T\u00dcRKPATENT Marka Vekilli\u011fi Sicil No: 2890\"}]},\"publisher\":{\"@type\":\"LegalService\",\"name\":\"Aylar Patent & Dan\u0131\u015fmanl\u0131k\",\"url\":\"https:\/\/aylarpatent.com\",\"telephone\":\"+905417238552\",\"areaServed\":\"TR\"},\"mainEntityOfPage\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/aylarpatent.com\/smk-5-1-c-maddesi-marka-reddi\/\"}}<\/script><\/p>\n<p><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"Legislation\",\"name\":\"6769 Say\u0131l\u0131 S\u0131nai M\u00fclkiyet Kanunu Madde 5\/1-\u00e7\",\"legislationIdentifier\":\"SMK m.5\/1-\u00e7\",\"legislationType\":\"Kanun Maddesi\",\"jurisdiction\":\"T\u00fcrkiye\",\"legislationDate\":\"2017-01-10\",\"text\":\"Ayn\u0131 veya ayn\u0131 t\u00fcrdeki mal veya hizmetlerle ilgili olarak tescil edilmi\u015f ya da daha \u00f6nceki tarihte tescil ba\u015fvurusu yap\u0131lm\u0131\u015f marka ile ayn\u0131 veya ay\u0131rt edilemeyecek kadar benzer i\u015faretler marka olarak tescil edilmez.\",\"inLanguage\":\"tr\",\"url\":\"https:\/\/www.mevzuat.gov.tr\/mevzuat?MevzuatNo=6769&MevzuatTur=1&MevzuatTertip=5\"}<\/script><\/p>\n<p><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Markamda redde mesnet markan\u0131n kelimesi birebir ge\u00e7iyor, kesin reddedilir mi?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Hay\u0131r, otomatik olarak de\u011fil. Genesis karar\u0131 gibi emsaller g\u00f6steriyor ki, ortak kelime unsuru birebir ayn\u0131 olsa bile, bu unsurun \u00f6zg\u00fcn bir kompozisyon, logo veya ek unsurla birlikte kullan\u0131lmas\u0131 ayniyeti ortadan kald\u0131rabilir. De\u011ferlendirme b\u00fct\u00fcnsel yap\u0131l\u0131r, sadece kelime unsuruna bak\u0131lmaz.\"}},{\"@type\":\"Question\",\"name\":\"5\/1-\u00e7 maddesinden ret ald\u0131m, itiraz etmeye de\u011fer mi?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Be\u015f \u00f6nemli karar, Kurum'un ilk a\u015fama 5\/1-\u00e7 de\u011ferlendirmesinin yarg\u0131 taraf\u0131ndan s\u0131kl\u0131kla d\u00fczeltildi\u011fini g\u00f6steriyor. Markan\u0131zda logo, ek kelime, renk veya kompozisyon fark\u0131 varsa itiraz etmeye de\u011fer bir zemin olabilir.\"}},{\"@type\":\"Question\",\"name\":\"5\/1-\u00e7 ile 6\/1 maddesi aras\u0131ndaki fark nedir?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"5\/1-\u00e7, markalar\u0131n ayn\u0131 veya derin inceleme gerektirmeyecek kadar a\u00e7\u0131k bi\u00e7imde ay\u0131rt edilemez oldu\u011fu durumlar i\u00e7in mutlak ret nedenidir ve ba\u015fvuru a\u015famas\u0131nda resen uygulan\u0131r. 6\/1 ise daha d\u00fc\u015f\u00fck yo\u011funluktaki benzerlik ve kar\u0131\u015ft\u0131r\u0131lma ihtimali durumlar\u0131 i\u00e7in nispi ret nedenidir ve \u00fc\u00e7\u00fcnc\u00fc ki\u015filerin itiraz\u0131 \u00fczerine de\u011ferlendirilir.\"}},{\"@type\":\"Question\",\"name\":\"\u0130tiraz reddedilirse hangi yollar kal\u0131r?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Y\u0130DK'in itiraz\u0131 da reddetmesi halinde, bu karara kar\u015f\u0131 Fikri ve S\u0131nai Haklar Hukuk Mahkemesi'nde dava a\u00e7\u0131labilir. Emsal kararlar\u0131n b\u00fcy\u00fck k\u0131sm\u0131 zaten bu dava s\u00fcrecinin sonunda elde edilmi\u015ftir.\"}}]}<\/script><\/p>\n<p><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"SpeakableSpecification\",\"cssSelector\":[\"#smk51c-ozet\",\"#smk51c-nedir\",\"#smk51c-itiraz\"]}<\/script><\/p>\n<style>.smk51c{font-family:\"Segoe UI\",Tahoma,Geneva,Verdana,sans-serif;color:#222;line-height:1.8;font-size:16px;width:100%;max-width:100%;background:#fff}.smk51c *{box-sizing:border-box}.smk51c h2{font-size:1.42rem;color:#1a3e69;font-weight:700;margin:2.2rem 0 1rem;padding-bottom:.4rem;border-bottom:2px solid #1a3e69}.smk51c h3{font-size:1.08rem;color:#1a3e69;font-weight:700;margin:1.5rem 0 .5rem}.smk51c p{margin-bottom:1rem}.smk51c ul,.smk51c ol{padding-left:1.5rem;margin-bottom:1rem}.smk51c li{margin-bottom:.45rem}.smk51c a{color:#1a3e69;text-decoration:underline}.smk51c strong{color:#1a3e69}.smk51c .ai-box{background:#eef2f8;padding:1.5rem 1.8rem;margin-bottom:2rem;width:100%}.smk51c .ai-box-title{font-size:1.05rem;font-weight:700;color:#1a3e69;margin-bottom:.9rem;display:flex;align-items:center;gap:.5rem}.smk51c .ai-box p,.smk51c .ai-box li{font-size:.93rem}.smk51c details.toc-wrap{background:#eef2f8;padding:1.2rem 1.5rem;margin-bottom:2rem;width:100%}.smk51c details.toc-wrap summary{display:flex;justify-content:space-between;align-items:center;cursor:pointer;list-style:none;font-size:1rem;font-weight:700;color:#1a3e69;user-select:none}.smk51c details.toc-wrap summary::-webkit-details-marker{display:none}.smk51c details.toc-wrap summary::after{content:\"+\";border:1px solid #1a3e69;color:#1a3e69;font-size:.8rem;padding:1px 8px;line-height:1.8}.smk51c details.toc-wrap[open] summary::after{content:\"\u2212\"}.smk51c .toc-list{margin-top:1rem;padding-left:0;list-style:none}.smk51c .toc-list li{margin-bottom:.32rem}.smk51c .toc-list a{color:#1a3e69;text-decoration:none;font-size:.88rem}.smk51c .toc-list .sub{padding-left:1.1rem}.smk51c .toc-list .sub a{font-size:.83rem}.smk51c .law-box{background:#f4f7fb;border-left:4px solid #1a3e69;padding:1.1rem 1.4rem;margin:1.4rem 0;width:100%}.smk51c .law-box .law-title{font-size:.82rem;font-weight:700;color:#1a3e69;text-transform:uppercase;letter-spacing:.04em;margin-bottom:.5rem}.smk51c .law-box p,.smk51c .law-box ul{font-size:.88rem;margin-bottom:.3rem}.smk51c .highlight-box{background:#eef2f8;padding:1rem 1.4rem;margin:1.2rem 0;width:100%}.smk51c .highlight-box p{margin:0;font-size:.92rem}.smk51c .warn-box{background:#fff8e1;border-left:4px solid #e6a817;padding:1rem 1.4rem;margin:1.2rem 0;width:100%}.smk51c .warn-box p{margin:0;font-size:.92rem}.smk51c .success-box{background:#e8f5e9;border-left:4px solid #2e7d32;padding:1rem 1.4rem;margin:1.2rem 0;width:100%}.smk51c .success-box p{margin:0;font-size:.92rem}.smk51c .danger-box{background:#fdecea;border-left:4px solid #c62828;padding:1rem 1.4rem;margin:1.2rem 0;width:100%}.smk51c .danger-box p{margin:0;font-size:.92rem}.smk51c .data-table{width:100%;border-collapse:collapse;margin:1.1rem 0;font-size:.87rem}.smk51c .data-table th{background:#1a3e69;color:#fff;padding:.55rem .9rem;text-align:left}.smk51c .data-table td{padding:.5rem .9rem;border-bottom:1px solid #dde5ef;vertical-align:top}.smk51c .data-table tr:nth-child(even) td{background:#f4f7fb}.smk51c .karar-block{background:#f4f7fb;padding:1.1rem 1.3rem;margin-bottom:1rem;border-left:3px solid #1a3e69}.smk51c .karar-block .k-no{font-size:.8rem;color:#1a3e69;font-weight:700;margin-bottom:.5rem;display:flex;align-items:center;gap:.4rem}.smk51c .karar-block p{font-size:.92rem;margin-bottom:0}.smk51c .karar-img{width:100%;max-width:520px;display:block;margin:1rem auto;border:1px solid #dde5ef}.smk51c .karar-caption{text-align:center;font-size:.82rem;color:#555;font-style:italic;margin:-.4rem 0 1.1rem}.smk51c .ilke-list{list-style:none;padding:0;margin:1.2rem 0}.smk51c .ilke-list li{display:flex;gap:.8rem;margin-bottom:1rem;align-items:flex-start;font-size:.92rem;background:#f4f7fb;padding:.8rem 1rem}.smk51c .ilke-num{background:#1a3e69;color:#fff;min-width:28px;height:28px;border-radius:50%;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:.82rem;flex-shrink:0;margin-top:.1rem}.smk51c .itiraz-grid{display:grid;grid-template-columns:1fr 1fr;gap:.9rem;margin:1.2rem 0}.smk51c .itiraz-card{background:#f4f7fb;padding:1rem 1.1rem}.smk51c .itiraz-card h4{color:#1a3e69;font-size:.9rem;font-weight:700;margin:0 0 .4rem;display:flex;align-items:center;gap:.4rem}.smk51c .itiraz-card p{font-size:.85rem;margin:0}.smk51c .cta-box{background:#1a3e69;color:#fff;padding:1.5rem 1.8rem;margin:2rem 0;text-align:center;width:100%}.smk51c .cta-box p{color:#fff;margin-bottom:.5rem;font-size:.95rem}.smk51c .cta-box a{color:#fff;font-weight:700;font-size:1.1rem;text-decoration:none}.smk51c details.faq-item{margin-bottom:.6rem}.smk51c details.faq-item summary{font-weight:600;color:#1a3e69;cursor:pointer;display:flex;justify-content:space-between;align-items:center;padding:.7rem 1rem;background:#eef2f8;font-size:.93rem;list-style:none;user-select:none}.smk51c details.faq-item summary::-webkit-details-marker{display:none}.smk51c details.faq-item summary::after{content:\"+\";font-size:1.3rem;line-height:1;flex-shrink:0;margin-left:.5rem}.smk51c details.faq-item[open] summary::after{content:\"\u00d7\"}.smk51c .faq-a{padding:.8rem 1rem;font-size:.91rem;background:#f8fafd}.smk51c .author-box{display:flex;gap:1.5rem;background:#eef2f8;padding:1.5rem;margin-top:2.5rem;align-items:flex-start;width:100%}.smk51c .author-icon{width:58px;height:58px;background:#1a3e69;border-radius:50%;display:flex;align-items:center;justify-content:center;flex-shrink:0}.smk51c .author-icon svg{width:32px;height:32px;fill:#fff}.smk51c .author-info h4{color:#1a3e69;font-size:.96rem;margin-bottom:.7rem;font-weight:700}.smk51c .author-table{width:100%;border-collapse:collapse;font-size:.86rem;table-layout:fixed}.smk51c .author-table td{padding:.35rem .5rem;vertical-align:top;word-break:break-word;border-bottom:1px solid #dde5ef}.smk51c .author-table tr:last-child td{border-bottom:none}.smk51c .author-table td:first-child{font-weight:700;color:#1a3e69;width:170px}@media(max-width:640px){.smk51c .itiraz-grid{grid-template-columns:1fr}.smk51c .author-box{flex-direction:column}.smk51c h2{font-size:1.15rem}.smk51c .data-table th,.smk51c .data-table td{padding:.35rem .5rem;font-size:.78rem}.smk51c .author-table td:first-child{width:130px}}<\/style>\n<div class=\"smk51c\">\n<div id=\"smk51c-ozet\" class=\"ai-box\">\n<div class=\"ai-box-title\">SMK 5\/1-\u00e7 Maddesi Marka Reddi \u2014 \u00d6zet<\/div>\n<p><em>SMK m. 5\/1-\u00e7<\/em>, ba\u015fvurusu yap\u0131lan markan\u0131n \u00f6nceki bir markayla ayn\u0131 veya ay\u0131rt edilemeyecek derecede benzer olmas\u0131 halinde uygulanan mutlak ret nedenidir.<\/p>\n<div class=\"law-box\">\n<div class=\"law-title\">6769 Say\u0131l\u0131 SMK \u2014 Madde 5\/1-\u00e7 (Tam Metin)<\/div>\n<p><em>&#8220;Marka tescilinde mutlak ret nedenleri<br \/>\nMadde 5- (1) A\u015fa\u011f\u0131da belirtilen i\u015faretler, marka olarak tescil edilmez:<br \/>\n\u00e7) Ayn\u0131 veya ayn\u0131 t\u00fcrdeki mal veya hizmetlerle ilgili olarak tescil edilmi\u015f ya da daha \u00f6nceki tarihte tescil ba\u015fvurusu yap\u0131lm\u0131\u015f marka ile ayn\u0131 veya ay\u0131rt edilemeyecek kadar benzer i\u015faretler.&#8221;<\/em><\/p>\n<\/div>\n<p>Marka ile ayn\u0131 veya ay\u0131rt edilemeyecek kadar benzer i\u015faretler, T\u00dcRKPATENT ve Yarg\u0131tay taraf\u0131ndan farkl\u0131 anla\u015f\u0131lmaktad\u0131r. Kurum ay\u0131rt edilemeyecek kadar benzerlikte \u00e7ok kat\u0131 bir tutum sergilerken Yarg\u0131tay daha esnek kararlar vermektedir.<\/p>\n<p>Markan\u0131n SMK 5\/1-\u00e7 gerek\u00e7esiyle reddi durumunda emsal Yarg\u0131tay kararlar\u0131 ile birlikte g\u00fc\u00e7l\u00fc bir itiraz dilek\u00e7esi haz\u0131rlanmal\u0131d\u0131r.<\/p>\n<\/div>\n<details class=\"toc-wrap\" open=\"\">\n<summary>\ud83d\udccb \u0130\u00e7indekiler<\/summary>\n<ul class=\"toc-list\">\n<li><a href=\"#smk51c-nedir\">1. SMK 5\/1-\u00e7 Maddesi Nedir? Markan\u0131z Neden Reddedildi?<\/a><\/li>\n<li><a href=\"#smk51c-esik\">2. Kanunun Arad\u0131\u011f\u0131 E\u015fik<\/a><\/li>\n<li><a href=\"#smk51c-elestiri\">3. Ele\u015ftiri: Kurum&#8217;un Uygulamas\u0131 Neden \u00c7ok Kat\u0131?<\/a><\/li>\n<li><a href=\"#smk51c-kararlar\">4. Yarg\u0131tay&#8217;\u0131n D\u00fczeltici \u0130\u00e7tihad\u0131: 5 Ger\u00e7ek Karar<\/a><\/li>\n<li class=\"sub\"><a href=\"#karar-1\">\u21b3 Rota Hidrolik Karar\u0131<\/a><\/li>\n<li class=\"sub\"><a href=\"#karar-2\">\u21b3 Adamo Karar\u0131<\/a><\/li>\n<li class=\"sub\"><a href=\"#karar-3\">\u21b3 Genesis Karar\u0131<\/a><\/li>\n<li class=\"sub\"><a href=\"#karar-4\">\u21b3 Aura Karar\u0131<\/a><\/li>\n<li class=\"sub\"><a href=\"#karar-5\">\u21b3 Art\u0131 1 Karar\u0131<\/a><\/li>\n<li><a href=\"#smk51c-ilkeler\">5. Bu Be\u015f Karardan \u00c7\u0131kan Ortak \u0130lkeler<\/a><\/li>\n<li><a href=\"#smk51c-itiraz\">6. \u0130tiraz Dilek\u00e7enizi Nas\u0131l G\u00fc\u00e7lendirirsiniz?<\/a><\/li>\n<li><a href=\"#smk51c-sss\">7. S\u0131k\u00e7a Sorulan Sorular<\/a><\/li>\n<li><a href=\"#smk51c-sonuc\">8. Sonu\u00e7<\/a><\/li>\n<\/ul>\n<\/details>\n<h2 id=\"smk51c-nedir\">SMK 5\/1-\u00e7 Maddesi Nedir? Markan\u0131z Neden Reddedildi?<\/h2>\n<p><strong>SMK m. 5\/1-\u00e7<\/strong>, tescil ba\u015fvurusu yap\u0131lan bir markan\u0131n, daha \u00f6nce tescil edilmi\u015f veya ba\u015fvurusu yap\u0131lm\u0131\u015f bir marka ile <strong>ayn\u0131 veya ay\u0131rt edilemeyecek derecede benzer<\/strong> olmas\u0131 durumunda mutlak ret nedeni olu\u015fturdu\u011funu d\u00fczenler. Bu, marka hukukundaki en s\u0131k uygulanan ve en \u00e7ok itiraza konu olan ret gerek\u00e7elerinden biridir.<\/p>\n<p>T\u00dcRKPATENT&#8217;ten &#8220;markan\u0131z 5\/1-\u00e7 maddesi uyar\u0131nca reddedildi&#8221; bildirimi alan ba\u015fvuru sahiplerinin \u00e7o\u011fu, kendi markalar\u0131n\u0131n \u00f6nceki markadan g\u00f6rsel olarak farkl\u0131 oldu\u011funu d\u00fc\u015f\u00fcn\u00fcr \u2014 bir logo eklemi\u015f, bir harf koymu\u015f, farkl\u0131 bir yaz\u0131 tipi kullanm\u0131\u015ft\u0131r. Bu sezgi \u00e7o\u011fu zaman do\u011frudur; ama T\u00dcRKPATENT&#8217;in 5\/1-\u00e7 maddesini uygulad\u0131\u011f\u0131 pratik, bu sezgiyle her zaman \u00f6rt\u00fc\u015fmez.<\/p>\n<p>Bu rehberde, Kurumun &#8220;ay\u0131rt edilemeyecek derecede benzerlik&#8221; incelemesinde nas\u0131l bir yorum benimsedi\u011fini, Yarg\u0131tay&#8217;\u0131n bu yorumu nas\u0131l d\u00fczeltti\u011fini ve markan\u0131z reddedildi\u011finde itiraz dilek\u00e7enizi nas\u0131l g\u00fc\u00e7lendirebilece\u011finizi ger\u00e7ek kararlarla g\u00f6sterece\u011fiz.<\/p>\n<h2 id=\"smk51c-esik\">Kanunun Arad\u0131\u011f\u0131 E\u015fik: &#8220;Ara\u015ft\u0131rma Gerektirmeyecek Kadar A\u00e7\u0131k Ayniyet&#8221;<\/h2>\n<div class=\"law-box\">\n<div class=\"law-title\">SMK m. 5\/1-\u00e7 \u2014 Uygulama E\u015fi\u011fi<\/div>\n<p>SMK m. 5\/1-\u00e7 maddesinin uygulanabilmesi i\u00e7in markalar aras\u0131ndaki benzerli\u011fin, iltibasa yol a\u00e7aca\u011f\u0131n\u0131n ayr\u0131ca inceleme yap\u0131lmas\u0131n\u0131 gereksiz k\u0131lacak derecede g\u00fc\u00e7l\u00fc ve a\u00e7\u0131k olmas\u0131 gerekir. Bu e\u015fik, kanunun bilin\u00e7li bir tercihidir: 5\/1-\u00e7 maddesi yaln\u0131zca ba\u015fvuru an\u0131nda, derinlemesine bir kar\u015f\u0131la\u015ft\u0131rma yap\u0131lmadan dahi a\u00e7\u0131k\u00e7a g\u00f6r\u00fclebilen ayniyet durumlar\u0131 i\u00e7in tasarlanm\u0131\u015ft\u0131r.<\/p>\n<\/div>\n<p>Markalar aras\u0131nda belirli d\u00fczeyde bir benzerlik bulunmas\u0131, hatta t\u00fcketicide bir ba\u011flant\u0131 kurulma ihtimalinin do\u011fmas\u0131 bile, tek ba\u015f\u0131na 5\/1-\u00e7 maddesinin uygulanmas\u0131 i\u00e7in yeterli de\u011fildir. Bu t\u00fcr &#8220;orta d\u00fczey benzerlik&#8221; durumlar\u0131, <strong>SMK m. 6\/1<\/strong> kapsam\u0131ndaki nispi ret sebebi de\u011ferlendirmesine girer \u2014 ki bu, ba\u015fvuru a\u015famas\u0131nda de\u011fil, itiraz \u00fczerine daha kapsaml\u0131 bir incelemeyi gerektirir.<\/p>\n<div class=\"highlight-box\">\n<p>\ud83d\udca1 <strong>Pratik fark \u015fudur:<\/strong> 5\/1-\u00e7 maddesi &#8220;bu markalar t\u0131pat\u0131p ayn\u0131 m\u0131, yoksa ilk bak\u0131\u015fta ay\u0131rt edilemeyecek kadar benzer mi?&#8221; sorusuna yan\u0131t arar. E\u011fer yan\u0131t &#8220;hay\u0131r, ama yine de benziyorlar&#8221; ise, do\u011fru de\u011ferlendirme zemini 5\/1-\u00e7 de\u011fil, m. 6\/1&#8217;dir.<\/p>\n<\/div>\n<h2 id=\"smk51c-elestiri\">Ele\u015ftiri: Kurum&#8217;un Uygulamas\u0131 Neden \u00c7ok Kat\u0131?<\/h2>\n<p>Bir avukat olarak y\u0131llard\u0131r bu t\u00fcr itiraz dosyalar\u0131yla \u00e7al\u0131\u015f\u0131rken g\u00f6rd\u00fc\u011f\u00fcm \u00f6r\u00fcnt\u00fc \u015fudur: T\u00dcRKPATENT&#8217;in ilk inceleme a\u015famas\u0131ndaki 5\/1-\u00e7 de\u011ferlendirmesi, kanunun arad\u0131\u011f\u0131 y\u00fcksek e\u015fi\u011fi \u00e7o\u011fu zaman kar\u015f\u0131lam\u0131yor. Kurum, ortak bir kelime unsuru g\u00f6rd\u00fc\u011f\u00fcnde \u2014 markalar\u0131n logosu, renk d\u00fczeni, ek harfleri ne kadar farkl\u0131 olursa olsun \u2014 genellikle ayniyet tespiti yapma e\u011filimindedir.<\/p>\n<p>Bu yakla\u015f\u0131m\u0131n sorunu a\u00e7\u0131kt\u0131r: 5\/1-\u00e7 maddesi &#8220;derin inceleme gerektirmeyecek kadar a\u00e7\u0131k&#8221; bir ayniyeti aramaktad\u0131r; oysa Kurum&#8217;un pratikte yapt\u0131\u011f\u0131 \u015fey \u00e7o\u011fu zaman tam da bu derin incelemenin kendisidir \u2014 sadece sonucu, ba\u015fvuru sahibinin aleyhine ilk a\u015famada ve itiraz hakk\u0131 s\u0131n\u0131rl\u0131 bi\u00e7imde veriliyor. Bu, hem ba\u015fvuru sahipleri i\u00e7in \u00f6ng\u00f6r\u00fclemezlik yarat\u0131yor hem de itiraz ve dava s\u00fcrecini gereksiz yere uzat\u0131yor.<\/p>\n<div class=\"warn-box\">\n<p>\u26a0\ufe0f Bu kat\u0131 yorumun bedelini \u00f6deyen taraf nihai olarak ba\u015fvuru sahibidir: aylarca s\u00fcren itiraz s\u00fcreci, dava masraflar\u0131 ve bu s\u00fcre boyunca markas\u0131n\u0131 tescilsiz kullanman\u0131n getirdi\u011fi hukuki risk. A\u015fa\u011f\u0131daki be\u015f karar, Yarg\u0131tay&#8217;\u0131n ve istinaf mahkemelerinin bu kat\u0131 yorumu sistematik bi\u00e7imde d\u00fczeltti\u011fini g\u00f6steriyor \u2014 bu da Kurum&#8217;un ilk a\u015fama de\u011ferlendirmesinin sorgulanmas\u0131 gerekti\u011fine i\u015faret ediyor.<\/p>\n<\/div>\n<h2 id=\"smk51c-kararlar\">Yarg\u0131tay&#8217;\u0131n D\u00fczeltici \u0130\u00e7tihad\u0131: 5 Ger\u00e7ek Karar<\/h2>\n<p>A\u015fa\u011f\u0131daki be\u015f karar, T\u00dcRKPATENT&#8217;in (veya Y\u0130DK&#8217;in) 5\/1-\u00e7 maddesi uyar\u0131nca verdi\u011fi ret kararlar\u0131n\u0131n, Yarg\u0131tay ve istinaf mahkemeleri taraf\u0131ndan iptal edildi\u011fi ger\u00e7ek dosyalard\u0131r. Her birinde ortak nokta ayn\u0131d\u0131r: Kurum ayniyet tespit etmi\u015f, yarg\u0131 ise markalar aras\u0131nda 5\/1-\u00e7 e\u015fi\u011fini a\u015fan bir benzerlik bulunmad\u0131\u011f\u0131na h\u00fckmetmi\u015ftir.<\/p>\n<h3 id=\"karar-1\">1. Rota Hidrolik Karar\u0131: \u015eekil Unsuru Asgari Ay\u0131rt Edicilik Katar<\/h3>\n<p><img decoding=\"async\" class=\"karar-img\" src=\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/image1.png\" alt=\"Rota Hidrolik marka kar\u015f\u0131la\u015ft\u0131rmas\u0131 - R logolu ba\u015fvuru ve pusula logolu redde mesnet marka\" \/><\/p>\n<p class=\"karar-caption\">Ba\u015fvuru konusu marka (solda, R logolu Rota Hidrolik) ve redde mesnet marka (sa\u011fda, pusula logolu Rota Hidrolik)<\/p>\n<div class=\"karar-block\">\n<div class=\"k-no\">\ud83d\udccb Yarg\u0131tay 11. Hukuk Dairesi \u2014 2024\/6557 E., 2025\/4048 K. (04.06.2025)<\/div>\n<p>T\u00dcRKPATENT Y\u0130DK, &#8220;Rota Hidrolik&#8221; kelime unsurunu ortak i\u00e7eren iki markan\u0131n ay\u0131rt edilemeyecek d\u00fczeyde benzer oldu\u011funa karar vererek yeni ba\u015fvuruyu reddetmi\u015ftir. Yarg\u0131tay bu karar\u0131 onayan istinaf karar\u0131n\u0131 incelemi\u015f ve markalar\u0131n kelime unsuru ayn\u0131 olsa da \u015fekil unsurlar\u0131n\u0131n belirgin \u015fekilde farkl\u0131la\u015ft\u0131\u011f\u0131n\u0131, bu fark\u0131n markalara asgari d\u00fczeyde ay\u0131rt edicilik katt\u0131\u011f\u0131n\u0131 tespit etmi\u015ftir. T\u00fcketicide bir ba\u011flant\u0131 kurulma ihtimali do\u011fsa dahi bunun SMK m. 6\/1 kapsam\u0131nda nispi ret sebebi olabilece\u011fini, markalar aras\u0131ndaki benzerlik d\u00fczeyinin SMK m. 5\/1-\u00e7 anlam\u0131nda mutlak ret gerek\u00e7esini kar\u015f\u0131lamad\u0131\u011f\u0131n\u0131 belirterek Kurum karar\u0131n\u0131n iptaline h\u00fckmetmi\u015ftir.<\/p>\n<\/div>\n<h3 id=\"karar-2\">2. Adamo Karar\u0131: Logo ve Ek Kelime Ayniyeti Kald\u0131r\u0131r<\/h3>\n<p><img decoding=\"async\" class=\"karar-img\" src=\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/image2.png\" alt=\"Adamo marka kar\u015f\u0131la\u015ft\u0131rmas\u0131 - A logolu Adamo Cafe ba\u015fvurusu ve yal\u0131n ADAMO kelime markas\u0131\" \/><\/p>\n<p class=\"karar-caption\">Ba\u015fvuru konusu marka (solda, A logolu &#8220;Adamo Cafe&#8221;) ve redde mesnet marka (sa\u011fda, yal\u0131n &#8220;ADAMO&#8221; kelime markas\u0131)<\/p>\n<div class=\"karar-block\">\n<div class=\"k-no\">\ud83d\udccb Ankara BAM 20. Hukuk Dairesi \u2014 2023\/1298 E., 2025\/1539 K. (11.09.2025)<\/div>\n<p>Mahkeme, SMK m. 5\/1-\u00e7 maddesinin uygulanabilmesi i\u00e7in markalar aras\u0131ndaki benzerli\u011fin iltibasa yol a\u00e7aca\u011f\u0131n\u0131n ayr\u0131ca inceleme yap\u0131lmas\u0131n\u0131 gereksiz k\u0131lacak derecede g\u00fc\u00e7l\u00fc ve a\u00e7\u0131k olmas\u0131 gerekti\u011fini vurgulam\u0131\u015ft\u0131r. &#8220;CAFE + \u015fekil&#8221; ibareli ba\u015fvuru ile redde mesnet markan\u0131n \u015fekil unsuru ve &#8220;cafe&#8221; ibaresinden kaynaklanan fark\u0131n ilk bak\u0131\u015fta g\u00f6ze \u00e7arpt\u0131\u011f\u0131n\u0131 belirterek, ba\u015fvuru markas\u0131n\u0131n redde mesnet marka ile ayn\u0131 ya da ay\u0131rt edilemeyecek d\u00fczeyde benzer oldu\u011funun s\u00f6ylenemeyece\u011fine h\u00fckmetmi\u015f ve markan\u0131n yay\u0131mlanmas\u0131na karar vermi\u015ftir.<\/p>\n<\/div>\n<h3 id=\"karar-3\">3. Genesis Karar\u0131: \u00d6zg\u00fcn Kompozisyon Ayniyeti \u00d6nler<\/h3>\n<p><img decoding=\"async\" class=\"karar-img\" src=\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/image3.png\" alt=\"Genesis marka kar\u015f\u0131la\u015ft\u0131rmas\u0131 - kanat logolu Genesis ba\u015fvurusu ve yal\u0131n serif GENES\u0130S kelime markas\u0131\" \/><\/p>\n<p class=\"karar-caption\">Ba\u015fvuru konusu marka (solda, kanat logolu Genesis) ve redde mesnet marka (sa\u011fda, yal\u0131n serif &#8220;GENES\u0130S&#8221; kelime markas\u0131)<\/p>\n<div class=\"karar-block\">\n<div class=\"k-no\">\ud83d\udccb Yarg\u0131tay Hukuk Genel Kurulu \u2014 2021\/932 E., 2022\/1588 K. (24.11.2022)<\/div>\n<p>\u00d6zel Daire, redde mesnet markan\u0131n as\u0131l unsuru olan ibarenin ba\u015fvuru markas\u0131na birebir aktar\u0131ld\u0131\u011f\u0131n\u0131, \u015fekil unsuru belirgin olsa da markaya ay\u0131rt edici karakteri kelime unsurunun verdi\u011fini belirterek ayniyet tespiti yapm\u0131\u015ft\u0131. Hukuk Genel Kurulu ise ba\u015fvuru markas\u0131nda kullan\u0131lan ibarelerin \u00f6zg\u00fcn bir kompozisyon olu\u015fturacak \u015fekilde bir araya getirildi\u011fini, bu kullan\u0131l\u0131\u015f bi\u00e7iminin ba\u015fvuru markas\u0131n\u0131 redde mesnet markadan ayniyeti ortadan kald\u0131racak d\u00fczeyde farkl\u0131la\u015ft\u0131rd\u0131\u011f\u0131n\u0131, bu farkl\u0131l\u0131\u011f\u0131n hedef kullan\u0131c\u0131 kitlesi nezdinde fark edilebilir nitelikte oldu\u011funu tespit ederek markalar aras\u0131nda ayniyet \u00f6l\u00e7\u00fcs\u00fcnde bir benzerlik bulunmad\u0131\u011f\u0131na karar vermi\u015ftir.<\/p>\n<\/div>\n<div class=\"success-box\">\n<p>\u2705 Bu karar \u00f6zellikle \u00f6nemlidir, \u00e7\u00fcnk\u00fc Hukuk Genel Kurulu karar\u0131d\u0131r \u2014 Yarg\u0131tay&#8217;\u0131n en y\u00fcksek i\u00e7tihat birle\u015ftirme organ\u0131n\u0131n karar\u0131. Ortak kelime unsuru birebir ayn\u0131 olsa bile, logonun ve kompozisyonun markaya katt\u0131\u011f\u0131 \u00f6zg\u00fcn karakterin ayniyeti ortadan kald\u0131rabilece\u011fini netle\u015ftirmektedir.<\/p>\n<\/div>\n<h3 id=\"karar-4\">4. Aura Karar\u0131: G\u00f6rsel Unsurlardaki Farkl\u0131l\u0131k Belirleyicidir<\/h3>\n<p><img decoding=\"async\" class=\"karar-img\" src=\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/image4.png\" alt=\"Aura marka kar\u015f\u0131la\u015ft\u0131rmas\u0131 - Arap\u00e7a yaz\u0131l\u0131 \u00e7ember logolu ba\u015fvuru ve teal renkli AURA markas\u0131\" \/><\/p>\n<p class=\"karar-caption\">Ba\u015fvuru konusu marka (solda, Arap\u00e7a yaz\u0131l\u0131 \u00e7ember + AURA) ve redde mesnet marka (sa\u011fda, teal\/lacivert renkli AURA)<\/p>\n<div class=\"karar-block\">\n<div class=\"k-no\">\ud83d\udccb Yarg\u0131tay 11. Hukuk Dairesi \u2014 2024\/5703 E., 2025\/3613 K. (22.05.2025)<\/div>\n<p>Mahkeme, ba\u015fvuru kapsam\u0131nda reddolunan hizmetlerin bir k\u0131sm\u0131 i\u00e7in taraf markalar\u0131n\u0131n ayn\u0131 veya ayn\u0131 t\u00fcr hizmetleri kapsad\u0131\u011f\u0131n\u0131, ancak markalar aras\u0131nda b\u00fct\u00fcnsel alg\u0131lar ve \u00f6zellikle g\u00f6rsel unsurlar a\u00e7\u0131s\u0131ndan olu\u015fan farkl\u0131l\u0131\u011f\u0131n, i\u015faretlerin 5\/1-\u00e7 maddesi kapsam\u0131nda aran\u0131lan kriterler \u00e7er\u00e7evesinde de\u011ferlendirilmesinin \u00f6n\u00fcne ge\u00e7ti\u011fini belirtmi\u015ftir. \u0130\u015faretlerin ayn\u0131 ya da ay\u0131rt edilemeyecek d\u00fczeyde benzer olduklar\u0131ndan bahsedilemeyece\u011fine h\u00fckmetmi\u015ftir.<\/p>\n<\/div>\n<h3 id=\"karar-5\">5. Art\u0131 1 Karar\u0131: Yaz\u0131m Bi\u00e7imi ve Logo Fark\u0131 Yeterlidir<\/h3>\n<p><img decoding=\"async\" class=\"karar-img\" src=\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/image5.png\" alt=\"Art\u0131 1 marka kar\u015f\u0131la\u015ft\u0131rmas\u0131 - al\u0131\u015fveri\u015f arabas\u0131 logolu Art\u0131 1 S\u00fcpermarket ve sade yaz\u0131l\u0131 arti1 markas\u0131\" \/><\/p>\n<p class=\"karar-caption\">Ba\u015fvuru konusu marka (solda, al\u0131\u015fveri\u015f arabas\u0131 logolu &#8220;Art\u0131 1 S\u00fcpermarket&#8221;) ve redde mesnet marka (sa\u011fda, sade yaz\u0131l\u0131 &#8220;arti1&#8221;)<\/p>\n<div class=\"karar-block\">\n<div class=\"k-no\">\ud83d\udccb Ankara BAM 20. Hukuk Dairesi \u2014 2023\/1363 E., 2025\/1853 K. (10.10.2025)<\/div>\n<p>Mahkeme, marka ba\u015fvurusunun SMK m. 5\/1-\u00e7 maddesi uyar\u0131nca mutlak sebeple reddi i\u00e7in markalara konu i\u015faretlerin ya tamamen ayn\u0131 ya da ilk bak\u0131\u015fta fark edilemeyecek \u00f6l\u00e7\u00fcde y\u00fcksek benzerli\u011fe sahip olmas\u0131 gerekti\u011fini vurgulam\u0131\u015ft\u0131r. Redde gerek\u00e7e markalar ile dava konusu marka aras\u0131nda g\u00f6rsel ve ek unsurlar a\u00e7\u0131s\u0131ndan mevcut farkl\u0131l\u0131\u011f\u0131n, i\u015faretlerin 5\/1-\u00e7 maddesi kapsam\u0131nda aran\u0131lan kriterler \u00e7er\u00e7evesinde de\u011ferlendirilmesinin \u00f6n\u00fcne ge\u00e7ti\u011fini belirterek, i\u015faretlerin ayn\u0131 ya da ay\u0131rt edilemeyecek d\u00fczeyde benzer olduklar\u0131ndan bahsedilemeyece\u011fine karar vermi\u015ftir.<\/p>\n<\/div>\n<h2 id=\"smk51c-ilkeler\">Bu Be\u015f Karardan \u00c7\u0131kan Ortak \u0130lkeler<\/h2>\n<p>Yukar\u0131daki kararlar\u0131 tek tek inceledi\u011finizde, Yarg\u0131tay ve istinaf mahkemelerinin tutarl\u0131 bi\u00e7imde vurgulad\u0131\u011f\u0131 birka\u00e7 ilke ortaya \u00e7\u0131k\u0131yor:<\/p>\n<ul class=\"ilke-list\">\n<li>\n<div class=\"ilke-num\">1<\/div>\n<div><strong>\u015eekil\/logo unsuru<\/strong> her zaman &#8220;g\u00f6z ard\u0131 edilebilir s\u00fcsleme&#8221; de\u011fildir \u2014 markaya asgari d\u00fczeyde de olsa ay\u0131rt edicilik katabilir <em>(Rota Hidrolik)<\/em><\/div>\n<\/li>\n<li>\n<div class=\"ilke-num\">2<\/div>\n<div><strong>Ek bir kelime veya ibare<\/strong> (\u00f6rne\u011fin &#8220;cafe&#8221;, &#8220;s\u00fcpermarket&#8221;) ilk bak\u0131\u015fta g\u00f6ze \u00e7arpan bir fark yarat\u0131yorsa, ayniyet de\u011ferlendirmesini de\u011fi\u015ftirir <em>(Adamo)<\/em><\/div>\n<\/li>\n<li>\n<div class=\"ilke-num\">3<\/div>\n<div><strong>Ortak kelime unsuru birebir ayn\u0131 olsa bile<\/strong>, bu unsurun \u00f6zg\u00fcn bir kompozisyon i\u00e7inde kullan\u0131lmas\u0131 ayniyeti ortadan kald\u0131rabilir <em>(Genesis)<\/em><\/div>\n<\/li>\n<li>\n<div class=\"ilke-num\">4<\/div>\n<div><strong>Renk, bi\u00e7im ve genel g\u00f6rsel alg\u0131daki farkl\u0131l\u0131klar<\/strong>, kelime benzerli\u011finden ba\u011f\u0131ms\u0131z olarak de\u011ferlendirmeyi etkiler <em>(Aura)<\/em><\/div>\n<\/li>\n<li>\n<div class=\"ilke-num\">5<\/div>\n<div><strong>Yaz\u0131m bi\u00e7imi, b\u00fcy\u00fck\/k\u00fc\u00e7\u00fck harf kullan\u0131m\u0131 ve logo varl\u0131\u011f\u0131<\/strong>, &#8220;ilk bak\u0131\u015fta fark edilemeyecek \u00f6l\u00e7\u00fcde y\u00fcksek benzerlik&#8221; e\u015fi\u011fini d\u00fc\u015f\u00fcrebilir <em>(Art\u0131 1)<\/em><\/div>\n<\/li>\n<\/ul>\n<div class=\"success-box\">\n<p>\u2705 T\u00fcm kararlar\u0131n ortak vurgusu: 5\/1-\u00e7 maddesi istisnai ve dar yorumlanmas\u0131 gereken bir h\u00fck\u00fcmd\u00fcr. Markan\u0131z aras\u0131nda &#8220;bir ba\u011flant\u0131 kurulma ihtimali&#8221; olmas\u0131, otomatik olarak 5\/1-\u00e7 kapsam\u0131na girdi\u011fi anlam\u0131na gelmez \u2014 bu, daha kapsaml\u0131 bir incelemeyi gerektiren m. 6\/1 nispi ret sebebi alan\u0131na girer.<\/p>\n<\/div>\n<h2 id=\"smk51c-itiraz\">Markan\u0131z Reddedildi\u011finde: \u0130tiraz Dilek\u00e7enizi Nas\u0131l G\u00fc\u00e7lendirirsiniz?<\/h2>\n<p>SMK 5\/1-\u00e7 maddesi uyar\u0131nca ret karar\u0131 ald\u0131ysan\u0131z, itiraz dilek\u00e7enizde a\u015fa\u011f\u0131daki unsurlar\u0131 sistemli bi\u00e7imde ele alman\u0131z, itiraz\u0131n kabul edilme ihtimalini \u00f6nemli \u00f6l\u00e7\u00fcde art\u0131r\u0131r.<\/p>\n<div class=\"itiraz-grid\">\n<div class=\"itiraz-card\">\n<h4>\ud83d\udc41\ufe0f 1. G\u00f6rsel (Viz\u00fcel) Kar\u015f\u0131la\u015ft\u0131rma<\/h4>\n<p>Markan\u0131zdaki ek harf, logo, renk veya kompozisyon unsurlar\u0131n\u0131n redde mesnet markada bulunmad\u0131\u011f\u0131n\u0131 somut bi\u00e7imde g\u00f6sterin. \u0130ki markay\u0131 yan yana g\u00f6rsel olarak kar\u015f\u0131la\u015ft\u0131ran bir tablo, karar\u0131 veren uzman\u0131n i\u015fini kolayla\u015ft\u0131r\u0131r.<\/p>\n<\/div>\n<div class=\"itiraz-card\">\n<h4>\ud83d\udd0a 2. \u0130\u015fitsel (Fonetik) Kar\u015f\u0131la\u015ft\u0131rma<\/h4>\n<p>Markan\u0131z telaffuz edildi\u011finde redde mesnet markadan farkl\u0131 bir ses uyumu, hece say\u0131s\u0131 veya vurgu yarat\u0131yorsa, bunu a\u00e7\u0131k\u00e7a belirtin. Ek bir \u00f6n ses veya harf, kulakta farkl\u0131 bir t\u0131n\u0131 olu\u015fturabilir.<\/p>\n<\/div>\n<div class=\"itiraz-card\">\n<h4>\ud83d\udcad 3. Kavramsal (Anlamsal) Kar\u015f\u0131la\u015ft\u0131rma<\/h4>\n<p>Markan\u0131zdaki ek unsurun, t\u00fcketici nezdinde farkl\u0131 bir aidiyet, alt marka alg\u0131s\u0131 veya anlamsal \u00e7a\u011fr\u0131\u015f\u0131m yaratt\u0131\u011f\u0131n\u0131 g\u00f6sterin. Bu, \u00f6zellikle markan\u0131z\u0131n bir co\u011frafi isim veya yayg\u0131n kelimeyle ili\u015fkili oldu\u011fu durumlarda \u00f6nemlidir.<\/p>\n<\/div>\n<div class=\"itiraz-card\">\n<h4>\u2696\ufe0f 4. \u0130\u00e7tihat Deste\u011fi<\/h4>\n<p>Yukar\u0131daki be\u015f karardan durumunuza en yak\u0131n olan\u0131 (veya birden fazlas\u0131n\u0131) itiraz dilek\u00e7enize ekleyin. Kurum&#8217;un kendi i\u00e7tihad\u0131yla \u00e7eli\u015fen bir ret karar\u0131 verdi\u011fini somut emsallerle g\u00f6stermek, itiraz\u0131n g\u00fcc\u00fcn\u00fc art\u0131r\u0131r.<\/p>\n<\/div>\n<\/div>\n<div class=\"highlight-box\">\n<p>\ud83d\udca1 \u0130tiraz dilek\u00e7esi haz\u0131rlarken kullan\u0131labilecek pratik bir y\u00f6ntem: markan\u0131z ile redde mesnet markay\u0131 g\u00f6rsel, i\u015fitsel, kavramsal ve i\u00e7tihat uyumu olmak \u00fczere d\u00f6rt ba\u015fl\u0131kta kar\u015f\u0131la\u015ft\u0131ran bir tablo haz\u0131rlamak. Bu, Kurumun de\u011ferlendirmesini yap\u0131land\u0131r\u0131lm\u0131\u015f ve somut bir \u00e7er\u00e7eveye oturtur.<\/p>\n<\/div>\n<div class=\"cta-box\">\n<p>SMK 5\/1-\u00e7 maddesi gerek\u00e7esiyle ret karar\u0131 ald\u0131ysan\u0131z, itiraz dilek\u00e7enizi g\u00fc\u00e7lendirmek i\u00e7in Av. Atakan AYLAR&#8217;dan destek al\u0131n.<\/p>\n<p><a href=\"tel:05417238552\">\ud83d\udcde 0541 723 85 52 \u2014 \u00dccretsiz \u00d6n De\u011ferlendirme \u0130\u00e7in Aray\u0131n<\/a><\/p>\n<\/div>\n<h2 id=\"smk51c-sss\">S\u0131k\u00e7a Sorulan Sorular<\/h2>\n<details class=\"faq-item\">\n<summary>Markamda redde mesnet markan\u0131n kelimesi birebir ge\u00e7iyor, kesin reddedilir mi?<\/summary>\n<div class=\"faq-a\">Hay\u0131r, otomatik olarak de\u011fil. Genesis karar\u0131 gibi emsaller g\u00f6steriyor ki, ortak kelime unsuru birebir ayn\u0131 olsa bile, bu unsurun \u00f6zg\u00fcn bir kompozisyon, logo veya ek unsurla birlikte kullan\u0131lmas\u0131 ayniyeti ortadan kald\u0131rabilir. De\u011ferlendirme b\u00fct\u00fcnsel yap\u0131l\u0131r, sadece kelime unsuruna bak\u0131lmaz.<\/div>\n<\/details>\n<details class=\"faq-item\">\n<summary>5\/1-\u00e7 maddesinden ret ald\u0131m, itiraz etmeye de\u011fer mi?<\/summary>\n<div class=\"faq-a\">Bu rehberdeki be\u015f karar, Kurum&#8217;un ilk a\u015fama 5\/1-\u00e7 de\u011ferlendirmesinin yarg\u0131 taraf\u0131ndan s\u0131kl\u0131kla d\u00fczeltildi\u011fini g\u00f6steriyor. Markan\u0131zda logo, ek kelime, renk veya kompozisyon fark\u0131 varsa itiraz etmeye de\u011fer bir zemin olabilir; durumunuzu bu be\u015f emsalle kar\u015f\u0131la\u015ft\u0131rman\u0131z faydal\u0131 olur.<\/div>\n<\/details>\n<details class=\"faq-item\">\n<summary>5\/1-\u00e7 ile 6\/1 maddesi aras\u0131ndaki fark nedir?<\/summary>\n<div class=\"faq-a\">5\/1-\u00e7, markalar\u0131n ayn\u0131 veya derin inceleme gerektirmeyecek kadar a\u00e7\u0131k bi\u00e7imde ay\u0131rt edilemez oldu\u011fu durumlar i\u00e7in mutlak ret nedenidir ve ba\u015fvuru a\u015famas\u0131nda resen uygulan\u0131r. 6\/1 ise daha d\u00fc\u015f\u00fck yo\u011funluktaki benzerlik ve kar\u0131\u015ft\u0131r\u0131lma ihtimali durumlar\u0131 i\u00e7in nispi ret nedenidir ve \u00fc\u00e7\u00fcnc\u00fc ki\u015filerin itiraz\u0131 \u00fczerine de\u011ferlendirilir. Yarg\u0131tay kararlar\u0131, Kurum&#8217;un \u00e7o\u011fu zaman 6\/1 kapsam\u0131na giren durumlar\u0131 hatal\u0131 bi\u00e7imde 5\/1-\u00e7 olarak de\u011ferlendirdi\u011fini g\u00f6stermektedir.<\/div>\n<\/details>\n<details class=\"faq-item\">\n<summary>\u0130tiraz reddedilirse hangi yollar kal\u0131r?<\/summary>\n<div class=\"faq-a\">Y\u0130DK&#8217;in itiraz\u0131n\u0131z\u0131 da reddetmesi halinde, bu karara kar\u015f\u0131 Fikri ve S\u0131nai Haklar Hukuk Mahkemesi&#8217;nde dava a\u00e7abilirsiniz. Yukar\u0131daki kararlar\u0131n b\u00fcy\u00fck k\u0131sm\u0131 zaten bu dava s\u00fcrecinin sonunda elde edilmi\u015ftir \u2014 yani Y\u0130DK ret karar\u0131n\u0131n dava yoluyla iptal ettirilmesi s\u0131k g\u00f6r\u00fclen ve ba\u015far\u0131 \u015fans\u0131 olan bir yoldur.<\/div>\n<\/details>\n<h2 id=\"smk51c-sonuc\">Sonu\u00e7<\/h2>\n<p>SMK m. 5\/1-\u00e7 maddesi, kanunun lafz\u0131nda dar ve istisnai bir mutlak ret nedeni olarak tasarlanm\u0131\u015ft\u0131r: yaln\u0131zca markalar\u0131n ayn\u0131 veya derin inceleme gerektirmeyecek kadar a\u00e7\u0131k bi\u00e7imde ay\u0131rt edilemez oldu\u011fu durumlar i\u00e7in. Ancak T\u00dcRKPATENT&#8217;in ilk a\u015fama uygulamas\u0131nda bu e\u015fik s\u0131kl\u0131kla daha d\u00fc\u015f\u00fck tutulmakta, ortak bir kelime unsuru g\u00f6r\u00fcld\u00fc\u011f\u00fcnde logodaki, renkteki veya kompozisyondaki farklar yeterince a\u011f\u0131rl\u0131k g\u00f6rmemektedir.<\/p>\n<p>Yarg\u0131tay Hukuk Genel Kurulu&#8217;ndan istinaf mahkemelerine kadar yarg\u0131 i\u00e7tihad\u0131, bu kat\u0131 yorumu sistematik bi\u00e7imde d\u00fczeltmektedir. Markan\u0131z 5\/1-\u00e7 maddesi gerek\u00e7esiyle reddedildiyse, bu be\u015f karar size hem hukuki dayanak hem de moral destek sa\u011flayabilir: Kurum&#8217;un ilk de\u011ferlendirmesi son s\u00f6z de\u011fildir, ve g\u00f6rsel\/i\u015fitsel\/kavramsal farkl\u0131l\u0131klar\u0131n\u0131z\u0131 do\u011fru bi\u00e7imde ortaya koydu\u011funuzda itiraz\u0131n\u0131z\u0131n kabul edilme ihtimali g\u00fc\u00e7l\u00fcd\u00fcr.<\/p>\n<p>Marka tescil s\u00fcrecinin genel i\u015fleyi\u015fi ve itiraz yollar\u0131 hakk\u0131nda daha fazla bilgi almak veya ret karar\u0131n\u0131za kar\u015f\u0131 itiraz dilek\u00e7enizi haz\u0131rlatmak i\u00e7in <a href=\"https:\/\/aylarpatent.com\/\">Aylar Patent<\/a> ekibiyle ileti\u015fime ge\u00e7ebilirsiniz.<\/p>\n<div class=\"author-box\">\n<div class=\"author-icon\"><\/div>\n<div class=\"author-info\">\n<h4>Marka Vekili ve Avukat Atakan AYLAR<\/h4>\n<table class=\"author-table\">\n<tbody>\n<tr>\n<td>\u2705 Avukat Marka Vekili<\/td>\n<td>Av. Atakan AYLAR<br \/>\nMarka Vekilli\u011fi Sicil No: 2890<br \/>\nAvukatl\u0131k Sicil No: 40239 Ankara Barosu<\/td>\n<\/tr>\n<tr>\n<td>\u2705 \u0130leti\u015fim<\/td>\n<td><a href=\"tel:05417238552\">0541 723 85 52<\/a><\/td>\n<\/tr>\n<tr>\n<td>\u2705 Mail<\/td>\n<td><a href=\"mailto:bilgi@aylarpatent.com\">bilgi@aylarpatent.com<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<p style=\"font-size: .8rem; color: #777; margin-top: 1.5rem;\"><em>Bu yaz\u0131 genel bilgi ama\u00e7l\u0131d\u0131r ve hukuki tavsiye niteli\u011fi ta\u015f\u0131maz. Spesifik durumunuz i\u00e7in l\u00fctfen uzman g\u00f6r\u00fc\u015f\u00fc al\u0131n\u0131z.<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>SMK 5\/1-\u00e7 Maddesi Marka Reddi \u2014 \u00d6zet SMK m. 5\/1-\u00e7, ba\u015fvurusu yap\u0131lan markan\u0131n \u00f6nceki bir markayla ayn\u0131 veya ay\u0131rt edilemeyecek derecede benzer olmas\u0131 halinde uygulanan mutlak ret nedenidir. 6769 Say\u0131l\u0131 SMK \u2014 Madde 5\/1-\u00e7 (Tam Metin) &#8220;Marka tescilinde mutlak ret nedenleri Madde 5- (1) A\u015fa\u011f\u0131da belirtilen i\u015faretler, marka olarak tescil edilmez: \u00e7) Ayn\u0131 veya ayn\u0131 &hellip; <a href=\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/\" class=\"more-link\">Okumaya devam et<span class=\"screen-reader-text\"> &#8220;SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":759,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-766","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131 - Aylar Patent<\/title>\n<meta name=\"description\" content=\"SMK 5\/1-\u00e7 maddesi marka reddi nedenleri, T\u00dcRKPATENT&#039;in kat\u0131 yorumuna kar\u015f\u0131 Yarg\u0131tay&#039;\u0131n 5 ger\u00e7ek karar\u0131 ve itiraz yollar\u0131 rehberi.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131 - Aylar Patent\" \/>\n<meta property=\"og:description\" content=\"SMK 5\/1-\u00e7 maddesi marka reddi nedenleri, T\u00dcRKPATENT&#039;in kat\u0131 yorumuna kar\u015f\u0131 Yarg\u0131tay&#039;\u0131n 5 ger\u00e7ek karar\u0131 ve itiraz yollar\u0131 rehberi.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/\" \/>\n<meta property=\"og:site_name\" content=\"Aylar Patent\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-22T17:16:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Av. Atakan Aylar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Av. Atakan Aylar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"14 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/\"},\"author\":{\"name\":\"Av. Atakan Aylar\",\"@id\":\"https:\/\/aylarpatent.com\/blog\/#\/schema\/person\/1e0776698b513bfa860893db687990f4\"},\"headline\":\"SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131\",\"datePublished\":\"2026-06-22T17:16:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/\"},\"wordCount\":2684,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/aylarpatent.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp\",\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/\",\"url\":\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/\",\"name\":\"SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131 - Aylar Patent\",\"isPartOf\":{\"@id\":\"https:\/\/aylarpatent.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp\",\"datePublished\":\"2026-06-22T17:16:54+00:00\",\"description\":\"SMK 5\/1-\u00e7 maddesi marka reddi nedenleri, T\u00dcRKPATENT'in kat\u0131 yorumuna kar\u015f\u0131 Yarg\u0131tay'\u0131n 5 ger\u00e7ek karar\u0131 ve itiraz yollar\u0131 rehberi.\",\"breadcrumb\":{\"@id\":\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#primaryimage\",\"url\":\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp\",\"contentUrl\":\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp\",\"width\":1024,\"height\":576,\"caption\":\"SMK 5\/1-\u00e7 maddesi nedeniyle reddedilen markalar i\u00e7in Yarg\u0131tay kararlar\u0131na dayal\u0131 itiraz stratejisi rehberi\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Anasayfa\",\"item\":\"https:\/\/aylarpatent.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/aylarpatent.com\/blog\/#website\",\"url\":\"https:\/\/aylarpatent.com\/blog\/\",\"name\":\"Aylar Patent\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/aylarpatent.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/aylarpatent.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"tr\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/aylarpatent.com\/blog\/#organization\",\"name\":\"Aylar Patent\",\"url\":\"https:\/\/aylarpatent.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/aylarpatent.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2024\/09\/logoK-1.webp\",\"contentUrl\":\"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2024\/09\/logoK-1.webp\",\"width\":166,\"height\":63,\"caption\":\"Aylar Patent\"},\"image\":{\"@id\":\"https:\/\/aylarpatent.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/aylarpatent.com\/blog\/#\/schema\/person\/1e0776698b513bfa860893db687990f4\",\"name\":\"Av. Atakan Aylar\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/aylarpatent.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/cd6e9220bc25c8c1f7b129ce97013e1ffc811d630e8eb6a7606d8b1ab24caef6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/cd6e9220bc25c8c1f7b129ce97013e1ffc811d630e8eb6a7606d8b1ab24caef6?s=96&d=mm&r=g\",\"caption\":\"Av. Atakan Aylar\"},\"sameAs\":[\"https:\/\/aylarpatent.com\/\",\"https:\/\/tr.linkedin.com\/in\/atakan-aylar-8528951b0\",\"https:\/\/www.ankarabarosu.org.tr\/avukat\/40239\"],\"url\":\"https:\/\/aylarpatent.com\/blog\/author\/aylar\/\",\"jobTitle\":\"Avukat ve Marka Vekili\",\"description\":\"Marka tescili, patent ve fikri-s\u0131nai m\u00fclkiyet hukuku alan\u0131nda uzman avukat ve T\u00dcRKPATENT marka vekili.\",\"worksFor\":{\"@type\":\"Organization\",\"name\":\"Aylar Patent\",\"url\":\"https:\/\/aylarpatent.com\/\"},\"knowsAbout\":[\"Marka Tescili\",\"Patent Tescili\",\"Fikri ve S\u0131nai M\u00fclkiyet Hukuku\",\"Co\u011frafi \u0130\u015faret\",\"Tasar\u0131m Tescili\",\"Marka Vekilli\u011fi\"],\"hasCredential\":[{\"@type\":\"EducationalOccupationalCredential\",\"credentialCategory\":\"Marka Vekilli\u011fi\",\"name\":\"T\u00dcRKPATENT Marka Vekili Sicil No: 2890\"},{\"@type\":\"EducationalOccupationalCredential\",\"credentialCategory\":\"Avukatl\u0131k\",\"name\":\"Ankara Barosu Avukatl\u0131k Sicil No: 40239\"}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131 - Aylar Patent","description":"SMK 5\/1-\u00e7 maddesi marka reddi nedenleri, T\u00dcRKPATENT'in kat\u0131 yorumuna kar\u015f\u0131 Yarg\u0131tay'\u0131n 5 ger\u00e7ek karar\u0131 ve itiraz yollar\u0131 rehberi.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/","og_locale":"tr_TR","og_type":"article","og_title":"SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131 - Aylar Patent","og_description":"SMK 5\/1-\u00e7 maddesi marka reddi nedenleri, T\u00dcRKPATENT'in kat\u0131 yorumuna kar\u015f\u0131 Yarg\u0131tay'\u0131n 5 ger\u00e7ek karar\u0131 ve itiraz yollar\u0131 rehberi.","og_url":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/","og_site_name":"Aylar Patent","article_published_time":"2026-06-22T17:16:54+00:00","og_image":[{"width":1024,"height":576,"url":"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp","type":"image\/webp"}],"author":"Av. Atakan Aylar","twitter_card":"summary_large_image","twitter_misc":{"Yazan:":"Av. Atakan Aylar","Tahmini okuma s\u00fcresi":"14 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#article","isPartOf":{"@id":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/"},"author":{"name":"Av. Atakan Aylar","@id":"https:\/\/aylarpatent.com\/blog\/#\/schema\/person\/1e0776698b513bfa860893db687990f4"},"headline":"SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131","datePublished":"2026-06-22T17:16:54+00:00","mainEntityOfPage":{"@id":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/"},"wordCount":2684,"commentCount":0,"publisher":{"@id":"https:\/\/aylarpatent.com\/blog\/#organization"},"image":{"@id":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#primaryimage"},"thumbnailUrl":"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp","inLanguage":"tr","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/","url":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/","name":"SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131 - Aylar Patent","isPartOf":{"@id":"https:\/\/aylarpatent.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#primaryimage"},"image":{"@id":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#primaryimage"},"thumbnailUrl":"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp","datePublished":"2026-06-22T17:16:54+00:00","description":"SMK 5\/1-\u00e7 maddesi marka reddi nedenleri, T\u00dcRKPATENT'in kat\u0131 yorumuna kar\u015f\u0131 Yarg\u0131tay'\u0131n 5 ger\u00e7ek karar\u0131 ve itiraz yollar\u0131 rehberi.","breadcrumb":{"@id":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#primaryimage","url":"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp","contentUrl":"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp","width":1024,"height":576,"caption":"SMK 5\/1-\u00e7 maddesi nedeniyle reddedilen markalar i\u00e7in Yarg\u0131tay kararlar\u0131na dayal\u0131 itiraz stratejisi rehberi"},{"@type":"BreadcrumbList","@id":"https:\/\/aylarpatent.com\/blog\/smk-5-1-c-maddesi-marka-reddi\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Anasayfa","item":"https:\/\/aylarpatent.com\/blog\/"},{"@type":"ListItem","position":2,"name":"SMK 5\/1-\u00e7 Maddesi Marka Reddi: Nedenleri, \u0130tiraz Yollar\u0131"}]},{"@type":"WebSite","@id":"https:\/\/aylarpatent.com\/blog\/#website","url":"https:\/\/aylarpatent.com\/blog\/","name":"Aylar Patent","description":"","publisher":{"@id":"https:\/\/aylarpatent.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/aylarpatent.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/aylarpatent.com\/blog\/#organization","name":"Aylar Patent","url":"https:\/\/aylarpatent.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/aylarpatent.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2024\/09\/logoK-1.webp","contentUrl":"https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2024\/09\/logoK-1.webp","width":166,"height":63,"caption":"Aylar Patent"},"image":{"@id":"https:\/\/aylarpatent.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/aylarpatent.com\/blog\/#\/schema\/person\/1e0776698b513bfa860893db687990f4","name":"Av. Atakan Aylar","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/aylarpatent.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/cd6e9220bc25c8c1f7b129ce97013e1ffc811d630e8eb6a7606d8b1ab24caef6?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/cd6e9220bc25c8c1f7b129ce97013e1ffc811d630e8eb6a7606d8b1ab24caef6?s=96&d=mm&r=g","caption":"Av. Atakan Aylar"},"sameAs":["https:\/\/aylarpatent.com\/","https:\/\/tr.linkedin.com\/in\/atakan-aylar-8528951b0","https:\/\/www.ankarabarosu.org.tr\/avukat\/40239"],"url":"https:\/\/aylarpatent.com\/blog\/author\/aylar\/","jobTitle":"Avukat ve Marka Vekili","description":"Marka tescili, patent ve fikri-s\u0131nai m\u00fclkiyet hukuku alan\u0131nda uzman avukat ve T\u00dcRKPATENT marka vekili.","worksFor":{"@type":"Organization","name":"Aylar Patent","url":"https:\/\/aylarpatent.com\/"},"knowsAbout":["Marka Tescili","Patent Tescili","Fikri ve S\u0131nai M\u00fclkiyet Hukuku","Co\u011frafi \u0130\u015faret","Tasar\u0131m Tescili","Marka Vekilli\u011fi"],"hasCredential":[{"@type":"EducationalOccupationalCredential","credentialCategory":"Marka Vekilli\u011fi","name":"T\u00dcRKPATENT Marka Vekili Sicil No: 2890"},{"@type":"EducationalOccupationalCredential","credentialCategory":"Avukatl\u0131k","name":"Ankara Barosu Avukatl\u0131k Sicil No: 40239"}]}]}},"rttpg_featured_image_url":{"full":["https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp",1024,576,false],"landscape":["https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp",1024,576,false],"portraits":["https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp",1024,576,false],"thumbnail":["https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1-150x150.webp",150,150,true],"medium":["https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1-300x169.webp",300,169,true],"large":["https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp",840,473,false],"1536x1536":["https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp",1024,576,false],"2048x2048":["https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp",1024,576,false],"post-thumbnail":["https:\/\/aylarpatent.com\/blog\/wp-content\/uploads\/2026\/06\/smk-5-1-c-marka-red-rehberi-1.webp",1024,576,false]},"rttpg_author":{"display_name":"Av. Atakan Aylar","author_link":"https:\/\/aylarpatent.com\/blog\/author\/aylar\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/aylarpatent.com\/blog\/category\/genel\/\" rel=\"category tag\">Genel<\/a>","rttpg_excerpt":"SMK 5\/1-\u00e7 Maddesi Marka Reddi \u2014 \u00d6zet SMK m. 5\/1-\u00e7, ba\u015fvurusu yap\u0131lan markan\u0131n \u00f6nceki bir markayla ayn\u0131 veya ay\u0131rt edilemeyecek derecede benzer olmas\u0131 halinde uygulanan mutlak ret nedenidir. 6769 Say\u0131l\u0131 SMK \u2014 Madde 5\/1-\u00e7 (Tam Metin) &#8220;Marka tescilinde mutlak ret nedenleri Madde 5- (1) A\u015fa\u011f\u0131da belirtilen i\u015faretler, marka olarak tescil edilmez: \u00e7) Ayn\u0131 veya ayn\u0131&hellip;","_links":{"self":[{"href":"https:\/\/aylarpatent.com\/blog\/wp-json\/wp\/v2\/posts\/766","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aylarpatent.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aylarpatent.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aylarpatent.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aylarpatent.com\/blog\/wp-json\/wp\/v2\/comments?post=766"}],"version-history":[{"count":8,"href":"https:\/\/aylarpatent.com\/blog\/wp-json\/wp\/v2\/posts\/766\/revisions"}],"predecessor-version":[{"id":774,"href":"https:\/\/aylarpatent.com\/blog\/wp-json\/wp\/v2\/posts\/766\/revisions\/774"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/aylarpatent.com\/blog\/wp-json\/wp\/v2\/media\/759"}],"wp:attachment":[{"href":"https:\/\/aylarpatent.com\/blog\/wp-json\/wp\/v2\/media?parent=766"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aylarpatent.com\/blog\/wp-json\/wp\/v2\/categories?post=766"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aylarpatent.com\/blog\/wp-json\/wp\/v2\/tags?post=766"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}